Innovative corporate social responsibility : an introduction / Samuel O. Idowu, Céline Louche and Walter Leal Filho -- An action-based approach for linking CSR with strategy : framework and cases / Jeremy Galbreath and Kim Benjamin -- Exploring the regulatory preconditions for business advantage in CSR / David Williamson, Gary Lynch-Wood and Rilka Dragneva-Lewers -- Convergent and divergent corporate social responsibility / Nicola Misani -- CSR : an opportunity for SMEs / Denise Baden -- Competitive advantage from CSR programmes / Malcolm F. Arnold -- A strategic approach to CSR : the case of Beghelli / Barbara Del Bosco -- CSR as a strategic activity : value creation, redistribution and integration / Karen Maas and Frank Boons -- Does corporate social responsibility really add value for consumers? / Alejandro Alvarado-Herrera and Enrique Bigné-Alcañiz, Rafael Currás-Pérez and Joaquín Aldás-Manzano -- Strategic corporate social responsibility : a brand-building tool / Francisco Guzmán and Karen L. Becker-Olsen -- Corporate social responsibility : risk managing for value creation in the housing sector in the UK / Jyoti Navare -- Healthcare provision of a multinational company operating in emerging markets : ethical motivations, benefits of healthcare investment and the impact on socially responsible investors / Katinka C. van Cranenburgh, Daniel Arenas and Laura Albareda -- A rose by any other name? The Case of HIV/AIDS interventions among South African SMEs / Karla A. Duarte and Maeve Houlihan -- Innovation in corporate social responsibility : how innovative is it? An exploratory study of 129 global innovative CSR solutions / Céline Louche, Samuel O. Idowu and Walter Leal Filho -- Towards a sustainable innovation model for small enterprises / Steven P. MacGregor and Joan Fontrodona and Jose Hernandez -- Barriers to innovative CSR : the impacts of organisational learning, organisational structure and the social embeddedness of the firm / Lutz Preuss -- How consultants contribute to CSR innovation : combining competences and modifying standards / Magnus Frostenson -- Strategic CSR in the Japanese context : from business risk to market creation / Scott Davis -- CSR, the mining industry and indigenous peoples in Australia and Canada : from cost and risk minimisation to value creation and sustainable development / Ciaran O'Faircheallaigh -- Innovative corporate social responsibility in the 21st century : some thoughts / Walter Leal Filho, Céline Louche and Samuel O. Idowu.