Using the Resource Based View of competitive advantage, the present research identified and analyzed potential resources associated with competitive success in Division I women's rowing, with the goal of empowering these programs to make data-driven decisions to improve their likelihood of competitive success. Employing a voluntary survey of Division I women's rowing head coaches and a collection of secondary data, thirty-nine variables were explored to determine their significance based on three institutional and program characteristic groups. The research suggests that many variables cannot be sources of sustained competitive advantage, as all programs have the potential to develop them; however, the limitations that exist for programs to develop those resources can result in the creation of temporary competitive advantage for others. Variables within the Financial and Human Resources categories were particularly significant, which furthers the findings of current research. In discussing these results, recommendations for future research were also offered.