Confucius quote -- Foreword -- Preface -- Acknowledgments -- Chinese behavior's roots -- Understanding the Chinese paradigm -- What entrepreneurship is all about, Gao Yu, Rujin -- The entrepreneurship process, Xu Xiaoyu, Bamboo Home -- Entrepreneurship by innovation in management, Yang Mianmian, Haier -- Entrepreneurship by using modern traditional Chinese medicine, Wu Naifeng, Tasly -- Entrepreneurship by using traditional Chinese culture, Liu Kecheng, Dae Joo -- Entrepreneurship by determination, Lanzhen, Tianyi -- Entrepreneurship by intuition, Xing Hui, Laote -- Entrepreneurship by perseverance, Wang Xiuyan, Haidilan -- Entrepreneurship through opportunity, Guo Feng, Dicens -- Entrepreneurship by differentiation, Chen Xiuyun, Zhu Mama -- Entrepreneurship by joint venture, Chen Yulan, Jifa -- Entrepreneurship by leveraging projects, Gong Min, Keying -- Entrepreneurship by consolidation, Zhang Ziqin, Sinolgis -- Entrepreneurship in a highly regulated sector, Huang Ying, Bank of Beijing -- Entrepreneurship by transforming traditional Chinese culture into a business, Tian Yu, Handelin -- Toward a twenty-first century entrepreneurship approach -- Notes -- References -- Index.