New York : American Management Association, c2011.
Physical Description:
220 p. : ill.
General Note:
Includes index.
Contents:
Creativity fuels success in both art and business -- Show business laid the groundwork for me -- Finding people you can work with is critical -- Creative financing can work magic -- Casting off conventions -- Do your homework -- Ask customers what they want -- Making the most of the banking system -- Wedding dresses: an unexpected case study -- Conclusion : a brief lesson in financial history.
