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      Cover image for Marketing and health care organizations
      13. 
      Marketing and health care organizations
      by 
      Gilligan, Colin
      Format: 
      Excerpt: 
      Marketing and health care organizations / Gilligan, Colin
      Cover image for Effective marketing : creating and keeping customers
      14. 
      Effective marketing : creating and keeping customers
      by 
      Zikmund, William G.
      Format: 
      Excerpt: 
      Effective marketing : creating and keeping customers / Zikmund, William G.
      Cover image for Global marketing management : cases and readings
      15. 
      Global marketing management : cases and readings
      by 
      Quelch, John A.
      Format: 
      Excerpt: 
      Global marketing management : cases and readings / Quelch, John A.
      Cover image for Tourism marketing and management handbook
      16. 
      Tourism marketing and management handbook
      by 
      Witt, Stephen F.
      Format: 
      Excerpt: 
      Tourism marketing and management handbook/ Witt, Stephen F.
      Cover image for Stratej[g]ik[c] marketing.
      17. 
      Stratej[g]ik[c] marketing.
      Format: 
      Excerpt: 
      Stratej[g]ik[c] marketing.
      Cover image for Marketing leadership in hospitality : foundations and practices
      18. 
      Marketing leadership in hospitality : foundations and practices
      by 
      Lewis, Robert C.
      Format: 
      Excerpt: 
      Marketing leadership in hospitality : foundations and practices / Lewis, Robert C.
      Cover image for A practical guide to integrated marketing communications
      19. 
      A practical guide to integrated marketing communications
      by 
      Brannan, Tom
      Format: 
      Excerpt: 
      A practical guide to integrated marketing communications / Brannan, Tom
      Cover image for Chaos marketing: how to win in a turbulent world.
      20. 
      Chaos marketing: how to win in a turbulent world.
      by 
      Nilson, Torsten H.
      Format: 
      Excerpt: 
      Chaos marketing: how to win in a turbulent world. Nilson, Torsten H.
      Cover image for Contemporary marketing and consumer behavior: an anthropological sourcebook
      21. 
      Contemporary marketing and consumer behavior: an anthropological sourcebook
      by 
      Sherry, John F.
      Format: 
      Excerpt: 
      Contemporary marketing and consumer behavior: an anthropological sourcebook/ Sherry, John F.
      Cover image for Introduction to advertising and promotion : an integrated marketing communications perspective
      22. 
      Introduction to advertising and promotion : an integrated marketing communications perspective
      by 
      Belch, George E.
      Format: 
      Excerpt: 
      Introduction to advertising and promotion : an integrated marketing communications perspective /
      Cover image for Healthcare marketing in transition : practical answers to pressing questions.
      23. 
      Healthcare marketing in transition : practical answers to pressing questions.
      by 
      Rynne, Terrence J.
      Format: 
      Excerpt: 
      Healthcare marketing in transition : practical answers to pressing questions. Rynne, Terrence J.
      Cover image for Marketing in a multicultural world: ethnicity, nationalism, and cultural identity
      24. 
      Marketing in a multicultural world: ethnicity, nationalism, and cultural identity
      by 
      Costa, Janeen Arnold.
      Format: 
      Excerpt: 
      Marketing in a multicultural world: ethnicity, nationalism, and cultural identity/ Costa, Janeen
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