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      Cover image for Brand Growth Barriers Identify, Understand, and Overcome Them
      25. 
      Brand Growth Barriers Identify, Understand, and Overcome Them
      by 
      Krüger, Ralph. author.
      http://dx.doi.org/10.1007/978-3-642-37108-0
      Format: 
      Excerpt: 
      Organization/Planning.
      Cover image for Customer Relationship Management in the Financial Industry Organizational Processes and Technology Innovation
      26. 
      Cover image for Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success
      27. 
      Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success
      by 
      Schultz, Mike, 1974-
      Click to View
      Format: 
      Excerpt: 
      pt. I. Strategy and planning -- pt. II. Focus on branding -- pt. III. Generating and nurturing
      Cover image for FAQs marketing answers and advice by the guru of marketing
      28. 
      FAQs marketing answers and advice by the guru of marketing
      by 
      Kotler, Philip.
      Click to View
      Format: 
      Excerpt: 
      . 4. Marketing planning -- pt. 5. Marketing organization -- pt. 6. Marketing control -- pt. 7
      Cover image for Jay and Jeannie Levinson's startup guide to guerrilla marketing a simple battle plan for first-time marketers.
      29. 
      Jay and Jeannie Levinson's startup guide to guerrilla marketing a simple battle plan for first-time marketers.
      by 
      Levinson, Jay Conrad.
      Click to View
      Format: 
      Excerpt: 
      -- Selecting your guerrilla marketing weapons -- Creating a 7-sentence guerrilla marketing plan -- Planning a
      Cover image for Truth new rules for marketing in a skeptical world
      30. 
      Truth new rules for marketing in a skeptical world
      by 
      Upshaw, Lynn B., 1947-
      Click to View
      Format: 
      Excerpt: 
      : integrity planning and training -- A final thought.
      Cover image for Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design
      31. 
      Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design
      by 
      Solberg Søilen, Klaus. author.
      http://dx.doi.org/10.1007/978-3-642-36793-9
      Format: 
      Excerpt: 
      important for companies to stay competitive, but adequate planning and organization still remains a
      Cover image for Smart marketing : how to dramatically grow your revenue
      32. 
      Smart marketing : how to dramatically grow your revenue
      by 
      Akber, Ahmed Al., author.
      Click to View
      Format: 
      Excerpt: 
      stick -- 4. Principle 4: visibility, being useful to customers -- 5. Principle 5: planning -- 6
      Cover image for The pursuit of new product development : the business development process
      33. 
      The pursuit of new product development : the business development process
      by 
      Annacchino, Marc A.
      ScienceDirect http://www.sciencedirect.com/science/book/9780750679930
      Format: 
      Excerpt: 
      success and failure. With case examples, organizational analysis and project planning tools, this new book
      Cover image for CLEP® Principles of Marketing Book + Online.
      34. 
      CLEP® Principles of Marketing Book + Online.
      by 
      Finch, James E.
      Click to View
      Format: 
      Excerpt: 
      -- Environmental Analysis -- Marketing Strategy and Planning -- 2: Marketing Research -- Estimating Market Demand