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      Cover image for Behavioral marketing : delivering personalized experiences at scale
      1. 
      Behavioral marketing : delivering personalized experiences at scale
      by 
      Walters, Dave, 1968- author.
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      Format: 
      Excerpt: 
      Behavioral marketing : delivering personalized experiences at scale / Walters, Dave, 1968- author.
      Cover image for Conquering consumerspace marketing strategies for a branded world
      2. 
      Conquering consumerspace marketing strategies for a branded world
      by 
      Solomon, Michael R.
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      Format: 
      Excerpt: 
      Conquering consumerspace marketing strategies for a branded world / Solomon, Michael R.
      Cover image for Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management
      3. 
      Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management
      by 
      Rajagopal, 1957- author.
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      Format: 
      Excerpt: 
      Consumer behavior theories : convergence of divergent perspectives with applications to marketing
      Cover image for Choice-based conjoint analysis models and designs
      4. 
      Choice-based conjoint analysis models and designs
      by 
      Raghavarao, Damaraju.
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      Format: 
      Excerpt: 
      Conjoint analysis (Marketing)
      Cover image for Preference pollution how markets create the desires we dislike
      5. 
      Preference pollution how markets create the desires we dislike
      by 
      George, David (David L.)
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      Format: 
      Excerpt: 
      Marketing.
      Cover image for Consumer behavior : in fashion
      6. 
      Consumer behavior : in fashion
      by 
      Solomon, Michael R.
      Format: 
      Excerpt: 
      Clothing and dress -- Marketing.
      Cover image for Customer behavior : a managerial perspective
      7. 
      Customer behavior : a managerial perspective
      by 
      Sheth, Jagdish N., author
      Format: 
      Excerpt: 
      Marketing.
      Cover image for Managing customer experience and relationships : a strategic framework
      8. 
      Managing customer experience and relationships : a strategic framework
      by 
      Peppers, Don, author.
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      Format: 
      Excerpt: 
      Information storage and retrieval systems -- Marketing.
      Cover image for Bire bir pazarlama
      9. 
      Bire bir pazarlama
      by 
      Peppers, Don
      Format: 
      Excerpt: 
      Relationship marketing.
      Cover image for Food chains from farmyard to shopping cart
      10. 
      Food chains from farmyard to shopping cart
      by 
      Belasco, Warren James.
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      Format: 
      Excerpt: 
      Food -- Marketing.
      Cover image for Product experience
      11. 
      Product experience
      by 
      Schifferstein, H. (Hendrik), 1964-
      ScienceDirect http://www.sciencedirect.com/science/book/9780080450896
      Format: 
      Excerpt: 
      . Traditionally, each of these four fields seems to have a natural emphasis on the human (ergonomics and marketing