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International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development

Samli, A. Coskun. author.

http://dx.doi.org/10.1007/978-1-4614-5125-9

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International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development /

Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members’ Behavior and the Economic Relevance for the Marketer

Meister, Sandra.

http://dx.doi.org/10.1007/978-3-8349-4055-1

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Excerpt:

Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members’ Behavior and the

The Effects of Mixed Bundling

Zhu, Liya, author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10790894

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manufacturers. To study the effect, I use a dynamic model of consumer purchase behavior that incorporates

Media and Convergence Management

Diehl, Sandra. editor.

http://dx.doi.org/10.1007/978-3-642-36163-0

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Excerpt:

, business models, consumer behavior and content management. This book gathers insights from renowned

Customer Relationship Management Concept, Strategy, and Tools

Kumar, V.

http://dx.doi.org/10.1007/978-3-642-20110-3

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Excerpt:

Customer Management in B2B -- 13 CRM and Consumer Behavior -- 14 Application of CRM in B2B and B2B

Interactive Decision Aids in E-Commerce

Pfeiffer, Jella.

http://dx.doi.org/10.1007/978-3-7908-2769-9

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Excerpt:

-to-read style and provides both practical recommendations and knowledge about consumer behavior

Diversity in European Marketing Text and Cases

Rudolph, Thomas.

http://dx.doi.org/10.1007/978-3-8349-6976-7

Format:

Excerpt:

>Diversity in Consumer Behavior in Europe Diverse Marketing Environments and Diversity Management<p

Three Essays on Natural Resource Economics, Agricultural Policy, and Food Policy

Wang, Xiangrui, author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10786786

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consumers behavior well, suggesting water conservation policies should incorporate non-price instrument to

Casinonomics The Socioeconomic Impacts of the Casino Industry

Walker, Douglas M. author.

http://dx.doi.org/10.1007/978-1-4614-7123-3

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-- Gambling, consumer behavior, and welfare -- Misconceptions about casinos and economic growth -- Analysis of

10.

Violence and Aggression in Sporting Contests Economics, History and Policy

Jewell, R. Todd.

http://dx.doi.org/10.1007/978-1-4419-6630-8

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, showing that standard microeconomic theory used to explain consumer and producer behavior can also be

11.

The Changing Business Landscape of Romania Lessons for and from Transition Economies

Thomas, Andrew R. editor.

http://dx.doi.org/10.1007/978-1-4614-6865-3

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of the Romanian Business Environment -- Changes in the Romanian Consumer Behavior -- Green Clusters

12.

New Perspectives on Industrial Organization With Contributions from Behavioral Economics and Game Theory

Tremblay, Victor J.

http://dx.doi.org/10.1007/978-1-4614-3241-8

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firm and consumer behavior,of the factors that influence market structure and economic performance, and

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