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Subject: Marketing.

Author

ProQuest (Firm)

(162)

SpringerLink (Online service)

(31)

University of Southern California. degree granting institution.

(17)

Kotler, Philip

(10)

Kotler, Philip.

(9)

MarketingSherpa, Inc.

(8)

Cemalcılar, İlhan

(7)

Mucuk, İsmet

(6)

Armstrong, Gary, joint author

(5)

Lesonsky, Rieva.

(5)

Armstrong, Gary

(4)

Armstrong, Gary.

(4)

Kotler, Philip, author.

(4)

Luther, William M.

(4)

University of Pennsylvania. Marketing. degree granting institution.

(4)

Walden University. Management. degree granting institution.

(4)

Anderson, Leann.

(3)

Blythe, Jim.

(3)

Kartajaya, Hermawan, ortak yazar

(3)

Kotler, Philip, yazar.

(3)

Levinson, Jay Conrad.

(3)

Malhotra, Naresh K.

(3)

Northcentral University. School of Business and Technology Management. degree granting institution.

(3)

Pride, William M.

(3)

Setiawan, Iwan, ortak yazar

(3)

Uraz, Çevik

(3)

Washington University in St. Louis. Business Administration. degree granting institution.

(3)

şahin, Mehmet.

(3)

Altunışık, Remzi, joint author

(2)

Boston University. Management. degree granting institution.

(2)

Brown, Stephen, 1955 Mar. 23-

(2)

Churchill, Craig Farren, 1964-

(2)

Cohen, Maurice

(2)

Cranfield University (United Kingdom). School of Management. degree granting institution.

(2)

Dekker, J.

(2)

Demirci, Serpil, çeviri

(2)

Dwight, David, author.

(2)

Ferrell, O.C.

(2)

Fielding Graduate University. Psychology. degree granting institution.

(2)

Frankiewicz, Cheryl.

(2)

Grapentine, Terry, author.

(2)

Hong Kong University of Science and Technology (Hong Kong). degree granting institution.

(2)

Indian School of Business (India). Management. degree granting institution.

(2)

Iowa State University. Apparel, Events and Hospitality Management. degree granting institution.

(2)

Kandampully, Jay.

(2)

Kinnear, Thomas C., joint author

(2)

Korkmaz, Sezer, joint author

(2)

McDonald, Malcolm.

(2)

Moutinho, Luiz.

(2)

Northwestern University. Marketing. degree granting institution.

(2)

Odabaşı, Yavuz

(2)

Reilly, Robert T.

(2)

Ruskin-Brown, Ian.

(2)

Silverman, George, 1942-

(2)

Soorholtz, David, author.

(2)

Sotheby's Institute of Art - New York. Art Business. degree granting institution.

(2)

Szerkowsk, C., joint author

(2)

Tenekecioğlu, Birol

(2)

Tokol, Tuncer

(2)

Tuncer, Doğan.

(2)

Türkmenoğlu,Mustafa, yayına hazırlayan

(2)

University of California, Los Angeles. Management (MS/PHD) 0535. degree granting institution.

(2)

University of Phoenix. School of Advanced Studies. degree granting institution.

(2)

University of the Incarnate Word. Business Administration. degree granting institution.

(2)

Veer Bahadur Singh Purvanchal University, Jaunpur (India). Department of Agricultural and Economics. degree granting institution.

(2)

Veer Bahadur Singh Purvanchal University, Jaunpur (India). Department of Commerce. degree granting institution.

(2)

Walden University. Business Administration. degree granting institution.

(2)

Warshaw, Martin R., joint author

(2)

Washington State University. Business Administration. degree granting institution.

(2)

Washington State University. Marketing. degree granting institution.

(2)

Weusthof, G.J.L., joint author

(2)

Zikmund, William G.

(2)

Çakıcı, Latif

(2)

Özyürek, Didem, editör

(2)

50MINUTES.

(1)

Abbazia, Mary, author.

(1)

Acharya, W. K.

(1)

Adamgbo, Anthony, author.

(1)

Adams, Rob.

(1)

Adkins, Frank.

(1)

Ahlert, Dieter. author.

(1)

Akber, Ahmed Al., author.

(1)

Akman, Zeynep Hale, editör

(1)

Aksoy, Günseli, translated

(1)

Aksoy, Ramazan.

(1)

Al Khalili, Melda, author.

(1)

Alcorn, David, book designer.

(1)

Alikişioğlu, Mehmet

(1)

Alomá, Kristian A., author.

(1)

Altunışık, Remzi

(1)

Altunışık, Remzi, contributor

(1)

Altunışık, Remzi, ortak yazar

(1)

Anderson, Chris

(1)

Andreasen, Alan R., author.

(1)

Andıç, Melike, çeviren

(1)

Annacchino, Marc A.

(1)

Appannaiah, H. R.

(1)

Arizona State University. Business Administration. degree granting institution.

(1)

Arnott, David C.

(1)

Arslan, Müge, contributor

(1)

Artar, Ayhan

(1)

Artun, Omer, 1969- author.

(1)

(1)

(1)

(1)

(1)

Azigbo, Uloaku, author.

(1)

Aziz, Aysel.

(1)

Aşkun, İnal Cem, Ass. Dr., çeviren

(1)

Aşıcı, Ömer

(1)

Aşıcı, Ömer, Prof. Dr., yazar.

(1)

Bagozzi, Richard P., edited

(1)

Bahar, İlhan.

(1)

Bailey, Matt, 1969-

(1)

Baker, Michael J.

(1)

Baker, Michael J., edited

(1)

(1)

(1)

(1)

(1)

Barnett, Paul., author.

(1)

Baron, Catherine, contributor.

(1)

Bartels, G. C. (Gerard C.)

(1)

Baudot-Le Touz, Florence, author.

(1)

Bauer, András.

(1)

Bayazıtlı, Ercan

(1)

Baykal, Olcay

(1)

Bayraktar, Nelda, translated

(1)

Baysal, Aşkın, editör

(1)

Başar, Enes Emre, editor.

(1)

Belk, Russell W., editor.

(1)

Benedictine University. Organization Development. degree granting institution.

(1)

Berktay, Ali, editör

(1)

Berman, Barry.

(1)

Bernhardt, Ellen L, author.

(1)

Bhan, Hyung Sup Zack, author.

(1)

Biemans, Wim.

(1)

Biliz, Zarife, editör

(1)

Bitner, Mary Jo.

(1)

Blandina, Alexander, author.

(1)

Boettke, Peter J.

(1)

Bogusky, A. M. (Alex M.)

(1)

Bon, Jerome

(1)

Bonamie, Bart, edited

(1)

Boone, Louis E.

(1)

Bowden, Charmel.

(1)

Bowling Green State University. Media and Communication. degree granting institution.

(1)

Bozkurt, Mehmet, editör

(1)

Bradford, Edmund.

(1)

Bradley, John, 1957-

(1)

Bradley, Nigel, 1958-

(1)

(1)

(1)

(1)

(1)

Brinckerhoff, Peter C., 1952-

(1)

Brinker, Scott, 1971- author.

(1)

Britton, Matthew, author.

(1)

Brock, Sabra.

(1)

Broderick, Amanda J., editor.

(1)

Brooks, John R., author.

(1)

Brown, Mary, 1959-

(1)

Brown, Pauline, 1966- author

(1)

Brown, Stephen.

(1)

Brownlie, Douglas T.

(1)

Buccieri, Dominic, author.

(1)

Burgess-Smith, Gabrielle, author.

(1)

Burnaz, Şebnem, contributor

(1)

Buttle, Francis

(1)

Buttle, Francis.

(1)

Büker, Semih, Ass., çeviren

(1)

Cabano, Frank Gregory, Jr., author.

(1)

Cabrera, Emily, author.

(1)

Cai, Ruiying, author. (orcid)0000-0003-4152-2254

(1)

Calder, Bobby J.

(1)

Cannon, Joseph P., ortak yazar

(1)

Canıtez, Murat, joint author

(1)

Capella University. Business and Technology. degree granting institution.

(1)

Capone, Francesco, author.

(1)

Carrigan, Marilyn.

(1)

Carter, Ben.

(1)

Caslione, John A.

(1)

Castaldo, Angelo, author.

(1)

Castro, Luciano Thomé e.

(1)

Cemalcılar, İlhan, Doç. Dr., çeviren

(1)

Cemalcılar, İlhan, Prof. Dr., yazar.

(1)

Cengiz, Emrah, contributor

(1)

Champion, Allison, author.

(1)

(1)

(1)

(1)

(1)

Cheng, Gong, author. (orcid)0000-0002-2204-4333

(1)

Cheng, Yimin, author.

(1)

Chien, Charles S.

(1)

Christiaans, Lena. author.

(1)

Christou, Evangelos.

(1)

City University of Seattle. Management. degree granting institution.

(1)

Clay, Julian.

(1)

Cleveland State University. Monte Ahuja College of Business. degree granting institution.

(1)

Material Type

Language

(428)

(113)

(6)

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(3)

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Publication Date

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Subject

(246)

(190)

(129)

(38)

(33)

Economics/Management Science.

(30)

Marketing -- Management.

(25)

0454

(22)

0310

(18)

Business administration.

(18)

Consumer behavior.

(17)

Industrial management.

(17)

(13)

(13)

(12)

(11)

(11)

(10)

(10)

(10)

Pazarlama -- Yönetim.

(9)

Strategic planning.

(9)

Branding (Marketing)

(7)

0708

(6)

Industrial marketing.

(6)

(6)

(5)

(5)

(5)

(5)

Management/Business for Professionals.

(5)

Marketing -- Turkey.

(5)

New products.

(5)

Pazarlama -- Türkiye.

(5)

Pricing.

(5)

Reklamcılık.

(5)

Relationship marketing.

(5)

(5)

(5)

(5)

(4)

(4)

(4)

(4)

Artificial intelligence.

(4)

Business planning.

(4)

Design.

(4)

Economic development.

(4)

Electronic commerce.

(4)

Export marketing.

(4)

Finance.

(4)

Information technology.

(4)

Marketing -- Case studies.

(4)

(4)

(4)

(4)

(4)

(4)

Service industries -- Marketing.

(4)

(4)

(4)

(3)

(3)

(3)

(3)

(3)

(3)

Agricultural economics.

(3)

Behavioral psychology.

(3)

Brand name products.

(3)

Business communication.

(3)

(3)

(3)

(3)

(3)

Consumption (Economics)

(3)

Ekonomik kalkınma.

(3)

Health care management.

(3)

Innovation/Technology Management.

(3)

Nonprofit organizations -- Marketing.

(3)

Organization/Planning.

(3)

Pazarlama -- Durum çalışmaları.

(3)

Production/Logistics/Supply Chain Management.

(3)

Rekabet.

(3)

Sales management.

(3)

Sales/Distribution/Call Center/Customer Service.

(3)

Satış promosyonu.

(3)

Small business marketing.

(3)

Statistics.

(3)

Tüketici davranışı.

(3)

Women consumers.

(3)

Word-of-mouth advertising.

(3)

(3)

(3)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

Business Strategy/Leadership.

(2)

Business enterprises -- Finance.

(2)

Business/Management Science, general.

(2)

Capitalism.

(2)

Consumer satisfaction.

(2)

Consumers' preferences.

(2)

Consumers.

(2)

Critical thinking.

(2)

Customer relations -- Management.

(2)

(2)

(2)

(2)

(2)

Fast food restaurants.

(2)

(2)

(2)

(2)

(2)

Industrial Organization.

(2)

Industrial organization (Economic theory).

(2)

Industrial publicity.

(2)

Information science.

(2)

Information technology -- Social aspects.

(2)

Interpersonal communication.

(2)

Investments.

(2)

Journalism, Commercial.

(2)

Journalism.

(2)

Market Research.

(2)

Marketing -- Dictionaries.

(2)

McDonald's Corporation.

(2)

Microfinance.

(2)

Muhasebe.

(2)

Multilevel marketing.

(2)

Product life cycle.

(2)

Production management.

(2)

(2)

(2)

(2)

(2)

Small business -- Growth.

(2)

Small business -- Management.

(2)

Social media.

(2)

Sustainability.

(2)

User Interfaces and Human Computer Interaction.

(2)

(2)

(2)

(2)

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Library

Shelf Location

Atasev Private Collection

Audio-Visual Lounge

Can Pulak Private Collection

Central Library

E-Library

Ebook Central

Elsevier E-Book Collections

Julide Gülizar Collection

Kazan Vocational School

Private Collection Engin Alan

Private Collection Tokatlı

Private Collection Çölaşan

Proquest E-Thesis Collection

Referance

Special Collection Sercan-İlhan Gülsün (2. Floor)

Special Location Yaşar Okuyan (1. Floor)

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Consumer and Firm Decision-Making in Consumer Financial Products Market

13.

Consumer and Firm Decision-Making in Consumer Financial Products Market

Jiang, Zhenling, author. (orcid)0000-0002-4581-0125

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13862245

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Selling Aspiration, Recognizing Difference: Race, Class, and the Politics of Advertising in South Africa

14.

Selling Aspiration, Recognizing Difference: Race, Class, and the Politics of Advertising in South Africa

Robertson, Mary Denise, author. (orcid)0000-0001-6496-5723

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13805473

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Recognition and Perceptions of Native Advertising in Media

15.

Recognition and Perceptions of Native Advertising in Media

Natale, Darlene W., author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13805952

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Building Better Organizational Rebrands: Exploring the Employee Viewpoint

16.

Building Better Organizational Rebrands: Exploring the Employee Viewpoint

Miller, Debra L., author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13809968

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Profit-Sharing vs Gainsharing: What Drives Millennials to a Career in Professional Selling?

17.

Profit-Sharing vs Gainsharing: What Drives Millennials to a Career in Professional Selling?

Gafford, Jerome McFerrin, author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13813108

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College Search and Selection: A Study of the Influence of Social Media on College Choice

18.

College Search and Selection: A Study of the Influence of Social Media on College Choice

Mason, Allison Ann, author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13815256

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Reputational Considerations within Prosocial Behavior

19.

Reputational Considerations within Prosocial Behavior

Gershon, Rachel, author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13856780

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The Impact of Time and Frequency of Use on Self-Brand Overlap

20.

The Impact of Time and Frequency of Use on Self-Brand Overlap

Alomá, Kristian A., author.

http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13856978

Format:

This is marketing : you can't be seen until you learn to see

21.

This is marketing : you can't be seen until you learn to see

Godin, Seth, author.

Format:

Bottom of the pyramid marketing : making, shaping and developing BOP markets

22.

Bottom of the pyramid marketing : making, shaping and developing BOP markets

Singh, Ramendra, editor.

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Sales badassery : kick ass, take names, crush the competition

23.

Sales badassery : kick ass, take names, crush the competition

Rumbauskas, Frank J., 1973- author.

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Consumer marketing : journal of moral foundations and consumer behaviour

24.

Consumer marketing : journal of moral foundations and consumer behaviour

Prince, Melvin, editor.

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