Search Results for Marketing -- Management. SirsiDynix Enterprise http://katalog.baskent.edu.tr/client/en_US/default/default/qu$003dMarketing$002b--$002bManagement.$0026ps$003d300?dt=list 2026-09-26T21:02:32Z Marketing management ent://SD_ILS/0/SD_ILS:1056824 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ramachandra, K.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011270">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management ent://SD_ILS/0/SD_ILS:1056760 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karunakaran, K.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011185">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management ent://SD_ILS/0/SD_ILS:675297 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Marketing management ent://SD_ILS/0/SD_ILS:1056870 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bose, Biplab S.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011331">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management ent://SD_ILS/0/SD_ILS:1056855 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Sherlekar, S. A.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011310">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management ent://SD_ILS/0/SD_ILS:79607 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Varble, Dale L.<br/>Format:&#160;Books<br/> Direct marketing management ent://SD_ILS/0/SD_ILS:34153 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Roberts, Mary Lou<br/>Format:&#160;Books<br/> Direct marketing management ent://SD_ILS/0/SD_ILS:280823 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hoekstra, J.C.<br/>Format:&#160;Books<br/> Modern marketing management ent://SD_ILS/0/SD_ILS:97514 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lawrence, Raymond J..<br/>Format:&#160;Books<br/> Multinational marketing management ent://SD_ILS/0/SD_ILS:1216554 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Keegan, Warren J., author.<br/>Format:&#160;Books<br/> Fashion marketing management ent://SD_ILS/0/SD_ILS:1147552 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Babu, V. Ramesh, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5850045">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Health care marketing management ent://SD_ILS/0/SD_ILS:7805 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Brown, Montague.<br/>Format:&#160;Books<br/> Services marketing and management ent://SD_ILS/0/SD_ILS:933666 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Gilmore, Audrey.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=254585">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management in Asia ent://SD_ILS/0/SD_ILS:1006597 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Paliwoda, Stanley J.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1108589">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Airline marketing and management ent://SD_ILS/0/SD_ILS:1109371 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Shaw, Stephen, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4456172">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management in Australasia ent://SD_ILS/0/SD_ILS:931499 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;O'Cass, Aron.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=232250">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Machiavelli, marketing, and management ent://SD_ILS/0/SD_ILS:925468 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Harris, Phil, 1952-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=170169">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Faires management und marketing ent://SD_ILS/0/SD_ILS:1120783 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wiesner, Knut A., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4746195">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Tourism management and marketing. Vol. I ent://SD_ILS/0/SD_ILS:968321 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Singh, Manpal.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=588129">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Channel management and retail marketing ent://SD_ILS/0/SD_ILS:1056943 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Dhotre, Meenal.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011431">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management : the millennium edition ent://SD_ILS/0/SD_ILS:28097 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> International marketing and export management ent://SD_ILS/0/SD_ILS:46073 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Albaum, Gerald.<br/>Format:&#160;Books<br/> International marketing and export management ent://SD_ILS/0/SD_ILS:43932 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Albaum, Gerald.<br/>Format:&#160;Books<br/> Beck-wirtschaftsberater : management &amp; marketing dictionary ent://SD_ILS/0/SD_ILS:95343 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Schafer, Wilhelm<br/>Format:&#160;Books<br/> International marketing strategy and management ent://SD_ILS/0/SD_ILS:1006557 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Gilligan, Colin.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1108538">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management : text and cases ent://SD_ILS/0/SD_ILS:1215400 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Loudon, David, author.<br/>Format:&#160;Books<br/> A Preface to marketing management ent://SD_ILS/0/SD_ILS:1216605 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Peter, J. Paul, author.<br/>Format:&#160;Books<br/> Marketing management : a comprehensive reader ent://SD_ILS/0/SD_ILS:20027 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Sheth, Jagdish N.<br/>Format:&#160;Books<br/> Marketing management : analyse, planification et contr&ocirc;le ent://SD_ILS/0/SD_ILS:1238093 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/> Marketing management : analysis, planning, and control ent://SD_ILS/0/SD_ILS:28229 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Internal marketing directions for management ent://SD_ILS/0/SD_ILS:924956 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Varey, Richard J., 1955-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=169032">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Contemporary issues in marketing management ent://SD_ILS/0/SD_ILS:1060102 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Suki, Norazah Mohd.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3020090">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Global marketing management : cases and readings ent://SD_ILS/0/SD_ILS:45156 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Quelch, John A.<br/>Format:&#160;Books<br/> Marketing management : integrating theory and practice. ent://SD_ILS/0/SD_ILS:5871 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Proctor, Tony<br/>Format:&#160;Books<br/> Tourism marketing and management handbook ent://SD_ILS/0/SD_ILS:3455 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Witt, Stephen F.<br/>Format:&#160;Books<br/> Principles of service marketing and management. ent://SD_ILS/0/SD_ILS:33505 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lovelock, Christopher<br/>Format:&#160;Books<br/> Cases in hospitality marketing and management ent://SD_ILS/0/SD_ILS:25965 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lewis, Robert C.<br/>Format:&#160;Books<br/> Quantitative modelling in marketing and management ent://SD_ILS/0/SD_ILS:1004660 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Moutinho, Luiz.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1080984">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Business management. II, (Marketing and finance) ent://SD_ILS/0/SD_ILS:1056965 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Narayana Reddy, P., 1955-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011460">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Management marketing decision science MIS applications. ent://SD_ILS/0/SD_ILS:1168616 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z Format:&#160;Books<br/> Introduction to marketing management : text and cases ent://SD_ILS/0/SD_ILS:1215422 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Rewoldt, Stewart H. (Stewart Henry), 1922-1979, author.<br/>Format:&#160;Books<br/> Marketing management in Turkey : cases and challenges ent://SD_ILS/0/SD_ILS:675399 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Thompson, Donald N.<br/>Format:&#160;Books<br/> Marketing management and strategy an African casebook ent://SD_ILS/0/SD_ILS:1008583 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Tesar, George.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1125188">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Managing the supply chain management-marketing interface ent://SD_ILS/0/SD_ILS:1145971 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lamberti, Lucio, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5752249">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Brand management and marketing of luxury goods ent://SD_ILS/0/SD_ILS:1027823 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Scholz, Lucie, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1640313">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Global wine tourism research, management and marketing ent://SD_ILS/0/SD_ILS:938517 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Carlsen, Jack.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=289701">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing intelligence in retail and distribution management ent://SD_ILS/0/SD_ILS:1148453 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Stalidis, George, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5910175">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Fuzzy sets in management, economics, and marketing ent://SD_ILS/0/SD_ILS:1031106 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Zopounidis, Constantin.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1681573">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Destination marketing and management theories and applications ent://SD_ILS/0/SD_ILS:983441 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wang, Youcheng.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=772203">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategisches Management und Marketing Markt- und Wettbewerbsanalyse Strategische Fr&uuml;haufkl&auml;rung Portfolio-Management ent://SD_ILS/0/SD_ILS:995773 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kreilkamp, Edgar.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=935181">Click to View</a><br/>Format:&#160;Electronic Resources<br/> e-learning for management and marketing in libraries ent://SD_ILS/0/SD_ILS:947630 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;IFLA Satellite Meeting (2003 : Geneva, Switzerland)<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=370784">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Library management and marketing in a multicultural world Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 ent://SD_ILS/0/SD_ILS:947631 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;International Federation of Library Associations and Institutions. Management and Marketing Section Conference (2006 : Shanghai, China)<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=370785">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategic marketing management : meeting the global marketing challenge ent://SD_ILS/0/SD_ILS:1215642 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Anderson, Carol H., author.<br/>Format:&#160;Books<br/> Strategic marketing management in Asia : case studies and lessons across industries ent://SD_ILS/0/SD_ILS:1119592 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Andaleeb, Syed Saad, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4717168">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Global marketing management (under value-based integrated customerised approach) ent://SD_ILS/0/SD_ILS:1056941 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Sherlekar, S. A.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3011428">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The development of marketing management the case of the USA, c. 1910-1940 ent://SD_ILS/0/SD_ILS:954661 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Usui, Kazuo, 1953-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=438967">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Business marketing management : a strategic view of industrial and organizational markets ent://SD_ILS/0/SD_ILS:670885 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hutt, Michael D.<br/>Format:&#160;Books<br/> Marketing and management models : a guide to understanding and using business models ent://SD_ILS/0/SD_ILS:1034071 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Strong, Helen., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1736339">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management for the hospitality industry : a strategic approach. ent://SD_ILS/0/SD_ILS:10186 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Reich, Allen Z.<br/>Format:&#160;Books<br/> Marketing aesthetics : the strategic management of brands, identity, and image ent://SD_ILS/0/SD_ILS:13028 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Schmitt, Bernd<br/>Format:&#160;Books<br/> Understanding services management : integrating marketing, organisational behaviour, operations and human resource management ent://SD_ILS/0/SD_ILS:5426 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Glynn, William J.<br/>Format:&#160;Books<br/> Service management effectiveness : balancing strategy, organization and human resources, operations, and marketing ent://SD_ILS/0/SD_ILS:7096 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bowen, David E.<br/>Format:&#160;Books<br/> Multinational risk assesment and management : strategies for investment and marketing decisions. ent://SD_ILS/0/SD_ILS:6898 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ting, Wenlee.<br/>Format:&#160;Books<br/> Customer experience management for water utilities : marketing urban water supply ent://SD_ILS/0/SD_ILS:1130873 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Prevos, Peter, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5116721">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Advances in islamic finance, marketing, and management : an Asian perspective ent://SD_ILS/0/SD_ILS:1119547 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Mutum, Dilip, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4717011">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing, sales and customer management (MSC) : an integrated overall B2B management approach ent://SD_ILS/0/SD_ILS:1037701 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hofmaier, Richard, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1787239">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Service marketing in Ghana : a customer relationship management approach ent://SD_ILS/0/SD_ILS:1067762 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kuada, John, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3111208">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Wealth opportunities in commercial real estate management, financing and marketing of investment properties ent://SD_ILS/0/SD_ILS:986782 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Grabel, Gary.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=819105">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Data mining techniques for marketing, sales, and customer relationship management ent://SD_ILS/0/SD_ILS:978985 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Linoff, Gordon S.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=706770">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management ent://SD_ILS/0/SD_ILS:1136082 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Rajagopal, 1957- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5309967">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Innovations- management in der Hotellerie : Innovationsforschung von touristischen Dienstleistungen in Vertrieb und Marketing ent://SD_ILS/0/SD_ILS:1122797 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Schreyer, Markus, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4793904">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Ethical and social marketing in Asia : incorporating fairness management ent://SD_ILS/0/SD_ILS:1045805 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Nguyen, Bang, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1963258">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategies for international industrial marketing the management of customer relationships in European industrial markets ent://SD_ILS/0/SD_ILS:1012635 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Turnbull, Peter W.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1181087">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The management and leadership of educational marketing research, practice and applications ent://SD_ILS/0/SD_ILS:1002393 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hemsley-Brown, Jane, 1950-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1042688">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing management and communications in the public sector ent://SD_ILS/0/SD_ILS:997755 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Pasquier, Martial.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=957729">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Knowledge management for sales and marketing : a practitioner's guide ent://SD_ILS/0/SD_ILS:1024795 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Young, Tom.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1584454">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Education and research for marketing and quality management in libraries : satellite meeting, Qu&eacute;bec, August 14-16 Ao&ucirc;t 2001 ent://SD_ILS/0/SD_ILS:1065137 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Savard, R&eacute;jean, 1950-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3045402">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategic customer management integrating relationship marketing and CRM ent://SD_ILS/0/SD_ILS:1010137 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Payne, Adrian.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1139582">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Microsoft access small business solutions state-of-the-art databases for sales, marketing, customer management, and more key business activities ent://SD_ILS/0/SD_ILS:961555 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hennig, Teresa, 1958-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=487628">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Safety and security in tourism relationships, management, and marketing ent://SD_ILS/0/SD_ILS:1005535 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hall, Colin Michael, 1961-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1099396">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Data mining techniques for marketing, sales, and customer relationship management ent://SD_ILS/0/SD_ILS:927712 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Berry, Michael J. A.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=183845">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Understanding the Marketing and Management of Trails Using Pestel Analysis ent://SD_ILS/0/SD_ILS:692855 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Fosher, Holly, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10815151">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10815151</a><br/>Format:&#160;Books<br/> A Study of Marketing Management of Amrit Banaspati Company Limited ent://SD_ILS/0/SD_ILS:683257 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Shukla, Arvind Kumar, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10832531">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10832531</a><br/>Format:&#160;Books<br/> Digital marketing management : a handbook for the current (or future) CEO ent://SD_ILS/0/SD_ILS:1045217 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Zahay, Debra L., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1934295">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Survey of Management and Marketing Practices on U.S. Cow-calf Operations and Evaluation of Different Captive Bolt Lengths in a Commercial Slaughter Plant ent://SD_ILS/0/SD_ILS:689384 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Martin, Miriam Sharon, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10784935">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10784935</a><br/>Format:&#160;Books<br/> Benchmarking ent://SD_ILS/0/SD_ILS:1102535 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Delers, Antoine, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4005672">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Inflation-Conscious Investments : Avoid the most common investment pitfalls. ent://SD_ILS/0/SD_ILS:1151620 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.COM.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5164997">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Managing for results ent://SD_ILS/0/SD_ILS:97595 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Drucker, Peter F.<br/>Format:&#160;Books<br/> Innovation in marketing : new perspectives for profit and growth ent://SD_ILS/0/SD_ILS:82291 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Levitt, Theodore<br/>Format:&#160;Books<br/> The Business Model Canvas : Let Your Business Thrive with This Simple Model. ent://SD_ILS/0/SD_ILS:1151265 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4827423">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Pandemics and consumer behavior ent://SD_ILS/0/SD_ILS:1195891 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ba&#351;ar, Enes Emre, editor.<br/>Format:&#160;Books<br/> Understanding approaches to garment fit ent://SD_ILS/0/SD_ILS:943554 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Otieno, Rose.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=320639">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Fashion online ent://SD_ILS/0/SD_ILS:943555 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;ProQuest (Firm)<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=320640">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The arts of top management : a McKinsey anthology ent://SD_ILS/0/SD_ILS:27105 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Mann, Roland.<br/>Format:&#160;Books<br/> Circular fashion supply chain management ent://SD_ILS/0/SD_ILS:1148448 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Pal, Rudrajeet, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5910167">Click to View</a><br/>Format:&#160;Electronic Resources<br/> New developments in online marketing ent://SD_ILS/0/SD_ILS:1019562 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Tagg, Stephen, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1395472">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Challenges and opportunities for the clothing industry in Eastern and Southern Europe ent://SD_ILS/0/SD_ILS:939134 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jones, Richard M.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=291559">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Fast fashion ent://SD_ILS/0/SD_ILS:936773 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Barnes, Liz.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=275492">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Demographic change and the fashion market ent://SD_ILS/0/SD_ILS:933492 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Estelami, Hooman.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=253971">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The european clothing industry meeting the competitive challenge ent://SD_ILS/0/SD_ILS:938630 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Taplin, Ian M.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=289885">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Psychologische Marktforschung ent://SD_ILS/0/SD_ILS:1064499 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Salcher, Ernst F.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3041887">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The Peter Principle : Say NO! to Incompetence at Work. ent://SD_ILS/0/SD_ILS:1150906 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468811">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The Marketing Mix : Master the 4 Ps of Marketing. ent://SD_ILS/0/SD_ILS:1150907 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468812">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Parkinson's Law : Master Time Management and Increase Productivity. ent://SD_ILS/0/SD_ILS:1150908 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468815">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Michael Porter's Value Chain : Unlock Your Company's Competitive Advantage. ent://SD_ILS/0/SD_ILS:1150909 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468816">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Gestalt Psychology for Marketing and Leadership : Influence Customer Perceptions and Make Your Advertising More Memorable. ent://SD_ILS/0/SD_ILS:1150910 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468819">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Game Theory : The Art of Thinking Strategically. ent://SD_ILS/0/SD_ILS:1150911 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468820">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Business Plan Checklist : Plan Your Way to Business Success. ent://SD_ILS/0/SD_ILS:1150912 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4468823">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The Six Sigma Method : Boost Quality and Consistency in Your Business. ent://SD_ILS/0/SD_ILS:1151234 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4820400">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Capital Asset Pricing Model : Make Smart Investment Decisions to Build a Strong Portfolio. ent://SD_ILS/0/SD_ILS:1151235 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4820405">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The Theory of Comparative Advantage : Why Specialisation Is the Key to Success. ent://SD_ILS/0/SD_ILS:1150578 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2051933">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing libraries in a Web 2.0 world ent://SD_ILS/0/SD_ILS:982950 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Gupta, Dinesh K.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=765945">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Pazarlama stratejileri ve karar alma mekanizmas&#305; ent://SD_ILS/0/SD_ILS:22601 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;&Ouml;zkale, Lerzan.<br/>Format:&#160;Books<br/> Einf&uuml;hrung in das Marketing am beispiel eines personaldienstleistungsunternehmens : ein lehr- und arbeitsbuch mit mehr als 80 Aufgaben und l&ouml;sungen ent://SD_ILS/0/SD_ILS:1047318 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wettach, Sven, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2007337">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing strategy and plans ent://SD_ILS/0/SD_ILS:1162453 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Luck, David Johnston<br/>Format:&#160;Books<br/> Applying scientific reasoning to the field of marketing make better decisions ent://SD_ILS/0/SD_ILS:1002074 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Grapentine, Terry.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1038249">Click to View</a><br/>Format:&#160;Electronic Resources<br/> International marketing ent://SD_ILS/0/SD_ILS:1216758 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jain, Subhash C., 1942-, author.<br/>Format:&#160;Books<br/> Global marketing strategy ent://SD_ILS/0/SD_ILS:1216577 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Douglas, Susan P., author.<br/>Format:&#160;Books<br/> Marketing strategy and plans ent://SD_ILS/0/SD_ILS:36518 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Luck, David Johnston.<br/>Format:&#160;Books<br/> Stratejik pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:1217414 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karabulut, Muhittin, yazar.<br/>Format:&#160;Books<br/> Marketing and entrepreneurship ent://SD_ILS/0/SD_ILS:671600 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ko&ccedil;ak, Ak&#305;n<br/>Format:&#160;Books<br/> On &ouml;l&uuml;mc&uuml;l pazarlama g&uuml;nah&#305; : i&#351;aretler ve &ccedil;&ouml;z&uuml;mler ent://SD_ILS/0/SD_ILS:67581 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Strategic market management ent://SD_ILS/0/SD_ILS:707924 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Aaker, David A.<br/>Format:&#160;Books<br/> Pazarlama re&ccedil;eteleri ent://SD_ILS/0/SD_ILS:921264 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bor&ccedil;a, G&uuml;ven<br/>Format:&#160;Books<br/> Marketing planning &amp; strategy ent://SD_ILS/0/SD_ILS:917743 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jain Subhash C.<br/>Format:&#160;Books<br/> Muhterem m&uuml;&#351;terimiz ent://SD_ILS/0/SD_ILS:65045 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kaya, &#304;smail<br/>Format:&#160;Books<br/> Deneyim devrimi : deneyime dayal&#305; pazarlama gurusundan yeni d&ouml;nem stratejileri ent://SD_ILS/0/SD_ILS:83107 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Schmitt, Bernd<br/>Format:&#160;Books<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:291331 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Books<br/> Marketing strategy ent://SD_ILS/0/SD_ILS:50142 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ferrell, O. C.<br/>Format:&#160;Books<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:670534 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Books<br/> Marketing planning &amp; strategy ent://SD_ILS/0/SD_ILS:1215409 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jain Subhash C., author.<br/>Format:&#160;Books<br/> Marketing : connecting with customers ent://SD_ILS/0/SD_ILS:33597 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Harrell, Gilbert D<br/>Format:&#160;Books<br/> New marketing strategies : evolving flexible processes to fit market circumstance ent://SD_ILS/0/SD_ILS:44607 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Chaston, Ian<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:41134 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wilson, Mike<br/>Format:&#160;Books<br/> Marketing planning &amp; strategy ent://SD_ILS/0/SD_ILS:8269 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jain Subhash C.<br/>Format:&#160;Books<br/> Global marketing strategies ent://SD_ILS/0/SD_ILS:3384 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jeannet, Jean-Pierre<br/>Format:&#160;Books<br/> Strategic market management ent://SD_ILS/0/SD_ILS:28783 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Aaker, David A.<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:1217527 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Tokol, Tuncer, yazar.<br/>Format:&#160;Books<br/> Basic marketing : a managerial approach ent://SD_ILS/0/SD_ILS:33647 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;McCorthy, E. Jerome<br/>Format:&#160;Books<br/> Basic Marketing : a managerial approach ent://SD_ILS/0/SD_ILS:35660 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;McCarthy, E. Jerome<br/>Format:&#160;Books<br/> The marketing of industrial products ent://SD_ILS/0/SD_ILS:1216866 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wilson, Aubrey, edited<br/>Format:&#160;Books<br/> Focus : &#351;irketimizin gelece&#287;i buna ba&#287;l&#305; ent://SD_ILS/0/SD_ILS:676319 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ries, Al<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:668913 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:1217417 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Marangoz, Mehmet, edit&ouml;r<br/>Format:&#160;Books<br/> Demarketing ent://SD_ILS/0/SD_ILS:1021728 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bradley, Nigel, 1958-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1498729">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Basic marketing : a marketing strategy planning approach ent://SD_ILS/0/SD_ILS:1216784 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Perreault, William D., author<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi : global ve y&ouml;netimsel yakla&#351;&#305;m ent://SD_ILS/0/SD_ILS:139617 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kirti&#351;, Kaz&#305;m<br/>Format:&#160;Books<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:1216786 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Mooradian, Todd A., author<br/>Format:&#160;Books<br/> Marketing recipes : a guidebook for brand managers ent://SD_ILS/0/SD_ILS:1216810 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bor&ccedil;a, G&uuml;ven, author.<br/>Format:&#160;Books<br/> Kotler ve pazarlama : pazar yaratmak, pazar kazanmak ve pazar&#305;n hakimi olmak ent://SD_ILS/0/SD_ILS:672208 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Basic Marketing : a global- managerial approach ent://SD_ILS/0/SD_ILS:1217431 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Cannon, Joseph P., author.<br/>Format:&#160;Books<br/> Gelece&#287;in pazarlamas&#305; i&ccedil;in konumland&#305;rma stratejileri ent://SD_ILS/0/SD_ILS:69347 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Trout, Jack<br/>Format:&#160;Books<br/> G&uuml;n&uuml;m&uuml;zde pazarlaman&#305;n temelleri : soru ve cevaplarla ent://SD_ILS/0/SD_ILS:82055 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Marketing. ent://SD_ILS/0/SD_ILS:931674 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z <a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=233894">Click to View</a><br/>Format:&#160;Electronic Resources<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:292747 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Books<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:94491 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Books<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:668639 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Books<br/> Basic Marketing : a global- managerial approach ent://SD_ILS/0/SD_ILS:1216600 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Perreault, William D., author.<br/>Format:&#160;Books<br/> Market-based management : strategies for growing customer value and profitability ent://SD_ILS/0/SD_ILS:1215162 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Best, Roger J., author.<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi : (stratejik ve global yakla&#351;&#305;m) ent://SD_ILS/0/SD_ILS:15590 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;&#304;slamo&#287;lu, Ahmet Hamdi<br/>Format:&#160;Books<br/> Basic Marketing : a global- managerial approach ent://SD_ILS/0/SD_ILS:1215692 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Perreault, William D., author.<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netiminde yeni yakla&#351;&#305;mlar ve k&uuml;&ccedil;&uuml;k ve orta boy i&#351;letmeler ent://SD_ILS/0/SD_ILS:671316 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Demir, Nazmiye, joint author<br/>Format:&#160;Books<br/> Stratejik pazarlama y&ouml;netimi : ders notlar&#305; ent://SD_ILS/0/SD_ILS:671542 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karapazar, Yonca<br/>Format:&#160;Books<br/> Global pazarlama ent://SD_ILS/0/SD_ILS:23089 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Sezgin, Selime<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:670318 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wilson, Mike<br/>Format:&#160;Books<br/> Global pazarlama ent://SD_ILS/0/SD_ILS:280456 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Sezgin, Selime<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ve stratejileri : metinler ve vak'alar ent://SD_ILS/0/SD_ILS:293269 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karabulut, Muhittin<br/>Format:&#160;Books<br/> Pazarlama bilgi sistemleri : bir firma i&ccedil;in pazarlama bilgi sistemi tasar&#305;m&#305; ent://SD_ILS/0/SD_ILS:663374 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kaya, &#304;smail<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:663379 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Olu&ccedil;, Mehmet, author<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:74502 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:81309 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> End&uuml;stri i&#351;letmelerinde yeni mamul geli&#351;tirme ve pazarlama y&ouml;netimi a&ccedil;&#305;s&#305;ndan analizi. ent://SD_ILS/0/SD_ILS:1197797 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ak&ccedil;ay, Okan, yazar.<br/>Format:&#160;Books<br/> Das Pareto-Prinzip : Die 80/20-Regel ent://SD_ILS/0/SD_ILS:1136837 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Delers, Antoine, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5336163">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Der Marketing-Mix : Mit 4 P zur erfolgreichen Strategie ent://SD_ILS/0/SD_ILS:1137615 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kubicki, Morgane, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5380806">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Die Bed&uuml;rfnispyramide : Menschliche Bed&uuml;rfnisse verstehen und einordnen ent://SD_ILS/0/SD_ILS:1138694 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Pich&egrave;re, Pierre, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5409002">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Pazarlama y&ouml;netimi : (stratejik yakla&#351;&#305;m) ent://SD_ILS/0/SD_ILS:1235104 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;&#304;slamo&#287;lu, Ahmet Hamdi, yazar.<br/>Format:&#160;Books<br/> Marketing performance : 10 simple rules to navigate today's complex marketing analytics space ent://SD_ILS/0/SD_ILS:1111862 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bauer, Thomas, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4533771">Click to View</a><br/>Format:&#160;Electronic Resources<br/> 10 p&eacute;ch&eacute;s mortels en marketing : sympt&ocirc;mes et solutions ent://SD_ILS/0/SD_ILS:1113622 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4570747">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Changing dynamics in business marketing ent://SD_ILS/0/SD_ILS:1122460 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kooli, Kaouther, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4789456">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Brand meaning management ent://SD_ILS/0/SD_ILS:1050000 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;MacInnis, Deborah J., editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2054907">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The marketing performance blueprint : strategies and technologies to build and measure business success ent://SD_ILS/0/SD_ILS:1035085 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Roetzer, Paul, 1978- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1753378">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Grundlagen des reisemittler-und reiseveranstaltermanagements : markt&uuml;berblick, gesch&auml;ftsmodelle, marketingmanagement, rechtliche grundlagen ent://SD_ILS/0/SD_ILS:1027408 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kirstges, Torsten, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1634474">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Lead generation for dummies ent://SD_ILS/0/SD_ILS:1028585 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Rothman, Dayna, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1650864">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The marketing pathfinder : key concepts and cases for marketing strategy and decision making ent://SD_ILS/0/SD_ILS:1040148 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Stewart, David, 1948- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1822528">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing in the participation age a guide to motivating people to join, share, take part, connect, and engage ent://SD_ILS/0/SD_ILS:1003490 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Middleton, Daina.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1068435">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Big data marketing : engage your customers more effectively and drive value ent://SD_ILS/0/SD_ILS:1020156 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Arthur, Lisa.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1426518">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Billion-dollar branding : brand your small business like a big-business and make great things happen ent://SD_ILS/0/SD_ILS:1142281 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Parker, Honey, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5527206">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Pazarlama y&ouml;netimi : (stratejik yakla&#351;&#305;m) ent://SD_ILS/0/SD_ILS:1217279 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;&#304;slamo&#287;lu, Ahmet Hamdi, yazar.<br/>Format:&#160;Books<br/> Marketing accountability a new metrics model to measure marketing effectiveness ent://SD_ILS/0/SD_ILS:986220 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;McDonald, Malcolm.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=816761">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing plans how to prepare them, how to use them ent://SD_ILS/0/SD_ILS:978990 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;McDonald, Malcolm.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=706779">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing your business ent://SD_ILS/0/SD_ILS:977164 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Westwood, John, 1947-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=688571">Click to View</a><br/>Format:&#160;Electronic Resources<br/> &#304;&#351;letmelerde kaynak tabanl&#305; yakla&#351;&#305;m : T&uuml;rkiye sanayi sekt&ouml;r&uuml; i&#351;letmelerinin s&uuml;rd&uuml;r&uuml;lebilir rekabet&ccedil;i avantaj sa&#287;lamaya ili&#351;kin bir model &ouml;nerisi ent://SD_ILS/0/SD_ILS:677631 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Papatya, Nurhan<br/>Format:&#160;Books<br/> Innovative marketing strategy balancing commercial goal and corporate social responsibility ent://SD_ILS/0/SD_ILS:968261 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Gupta, Kamal.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=587952">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Six sigma marketing : from cutting costs to growing market share ent://SD_ILS/0/SD_ILS:1055265 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Reidenbach, R. Eric, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3002596">Click to View</a><br/>Format:&#160;Electronic Resources<br/> K&ouml;fte &uuml;st&uuml; krem &#351;anti : pazarlaman&#305;z &ccedil;a&#287;a ayak uyduram&#305;yor mu? ent://SD_ILS/0/SD_ILS:667410 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Godin, Seth<br/>Format:&#160;Books<br/> Marketing planning by design systematic planning for successful marketing strategy ent://SD_ILS/0/SD_ILS:963370 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Strauss, Ralf E.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=516982">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing calculator measuring and managing return on marketing investment ent://SD_ILS/0/SD_ILS:1000452 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Powell, Guy R.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1014788">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Creating market insight how firms create value from market understanding ent://SD_ILS/0/SD_ILS:958765 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Smith, Brian D. (Brian David), 1961-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=470339">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The marketing strategy desktop guide ent://SD_ILS/0/SD_ILS:944077 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Paley, Norton.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=328652">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing dynamics theory and practice ent://SD_ILS/0/SD_ILS:954278 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Rajagopal, 1957-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=437711">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The manager's guide to competitive marketing strategies, third edition ent://SD_ILS/0/SD_ILS:941501 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Paley, Norton.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=309079">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Powerhouse marketing plans 14 outstanding real-life plans and what you can learn from them to supercharge your own campaigns ent://SD_ILS/0/SD_ILS:1054638 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Johnson, Winslow.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3001788">Click to View</a><br/>Format:&#160;Electronic Resources<br/> New marketing strategies evolving flexible processes to fit market circumstances ent://SD_ILS/0/SD_ILS:968080 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Chaston, Ian.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=584717">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Pazarlama y&ouml;netiminde say&#305;sal karar modelleri ent://SD_ILS/0/SD_ILS:19918 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;&Ccedil;al&#305;k, Nuri<br/>Format:&#160;Books<br/> From Little's law to marketing science : essays in honor of John D.C. Little ent://SD_ILS/0/SD_ILS:1107355 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hauser, John R., editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4397951">Click to View</a><br/>Format:&#160;Electronic Resources<br/> La pyramide des besoins de Maslow : Pourquoi faut-il comprendre les besoins du client? ent://SD_ILS/0/SD_ILS:1048107 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Pich&egrave;re, Pierre, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2030198">Click to View</a><br/>Format:&#160;Electronic Resources<br/> K&ouml;fte &uuml;st&uuml; krem &#351;anti : pazarlaman&#305;z &ccedil;a&#287;a ayak uyduram&#305;yor mu? ent://SD_ILS/0/SD_ILS:1169206 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Godin, Seth.<br/>Format:&#160;Books<br/> Managing business marketing &amp; sales an international perspective ent://SD_ILS/0/SD_ILS:1089480 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jenster, Per V.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3400816">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare ent://SD_ILS/0/SD_ILS:1025194 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hyslop, Maitland.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1589610">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The new rules of lead generation proven strategies to maximize marketing ROI ent://SD_ILS/0/SD_ILS:1008841 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Scott, David T.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1128245">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The marketing matrix how the corporation gets its power-- and how we can reclaim it ent://SD_ILS/0/SD_ILS:1005094 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hastings, Gerard.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1092724">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The entrepreneur's guide to marketing ent://SD_ILS/0/SD_ILS:962326 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Everett, Robert F.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=497045">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Stratej[g]ik[c] marketing. ent://SD_ILS/0/SD_ILS:91544 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z Format:&#160;Books<br/> Marketing plans : how to prepare them, how to profit from them ent://SD_ILS/0/SD_ILS:1118581 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;McDonald, Malcolm, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4698001">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Developing successful marketing strategies ent://SD_ILS/0/SD_ILS:1031359 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Randazzo, Gary W., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1683379">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Tedarik zinciri y&ouml;netimi : strateji planlama ve operasyon ent://SD_ILS/0/SD_ILS:1167420 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Chopra, Sunil<br/>Format:&#160;Books<br/> T&uuml;rkiye'deki pazarlama vak'alar&#305; : zorluklar ve f&#305;rsatlar ent://SD_ILS/0/SD_ILS:1215665 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Thompson, Donald N., yazar.<br/>Format:&#160;Books<br/> Global marketing perspectives ent://SD_ILS/0/SD_ILS:46160 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Sheth, Jagdish N.<br/>Format:&#160;Books<br/> Uluslararas&#305; pazarlama y&ouml;netimi : teori, uygulama ve &ouml;rnek olaylar ent://SD_ILS/0/SD_ILS:285267 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karafak&#305;o&#287;lu, Mehmet<br/>Format:&#160;Books<br/> Account-based marketing : how to target and engage the companies that will grow your revenue ent://SD_ILS/0/SD_ILS:1145455 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Golec, Chris, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5730844">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Uluslararas&#305; pazarlama y&ouml;netimi : teori, uygulama ve &ouml;rnek olaylar ent://SD_ILS/0/SD_ILS:278006 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karafak&#305;o&#287;lu, Mehmet<br/>Format:&#160;Books<br/> Supply chain management : strategy, planning, and operation ent://SD_ILS/0/SD_ILS:93202 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Chopra, Sunil<br/>Format:&#160;Books<br/> Branding your business ent://SD_ILS/0/SD_ILS:977166 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hammond, James, 1952-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=688573">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Uluslararas&#305; pazarlama y&ouml;netimi : teori, uygulama ve &ouml;rnek olaylar ent://SD_ILS/0/SD_ILS:64818 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Karafak&#305;o&#287;lu, Mehmet<br/>Format:&#160;Books<br/> Designing B2B brands lessons from Deloitte and 182,000 brand managers ent://SD_ILS/0/SD_ILS:1009204 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Martinez Onaindia, Carlos.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1132839">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Brand management ent://SD_ILS/0/SD_ILS:946975 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;De Chernatony, L. (Leslie)<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=361529">Click to View</a><br/>Format:&#160;Electronic Resources<br/> A master class in brand planning the timeless works of Stephen King ent://SD_ILS/0/SD_ILS:958721 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;King, Stephen, 1931-2006.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=470206">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing strategy ent://SD_ILS/0/SD_ILS:4742 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Littler, Dale.<br/>Format:&#160;Books<br/> Gurus on marketing ent://SD_ILS/0/SD_ILS:941475 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kermally, Sultan.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=308964">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Corporate ethics for turbulent markets : the market context of executive decisions ent://SD_ILS/0/SD_ILS:1143277 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Mascarenhas, Oswald A. J., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5560531">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing navigation how to keep your marketing plan on course to implementation success ent://SD_ILS/0/SD_ILS:995359 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bradford, Edmund.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=927681">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Market intelligence building strategic insight ent://SD_ILS/0/SD_ILS:1089475 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jenster, Per V.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3400811">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Mastering marketing a comprehensive introduction to the skills of developing and defending your company's revenue ent://SD_ILS/0/SD_ILS:941487 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ruskin-Brown, Ian.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=308995">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Consumer empowerment ent://SD_ILS/0/SD_ILS:936756 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wright, Len Tiu.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=275474">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategic marketing an introduction ent://SD_ILS/0/SD_ILS:925462 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Proctor, Tony.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=170156">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Buyer personas : how to gain insight into your customer's expectations, align your marketing strategies, and win more business ent://SD_ILS/0/SD_ILS:1043057 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Revella, Adele, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1895818">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Hacking marketing : agile practices to make marketing smarter, faster, and more innovative ent://SD_ILS/0/SD_ILS:1108962 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Brinker, Scott, 1971- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4451514">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Yeni pazarlama dersleri ent://SD_ILS/0/SD_ILS:74427 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Basic marketing ent://SD_ILS/0/SD_ILS:65067 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Zikmund, William G.<br/>Format:&#160;Books<br/> Marketing ent://SD_ILS/0/SD_ILS:295019 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Zikmund, William<br/>Format:&#160;Books<br/> International marketing ent://SD_ILS/0/SD_ILS:34385 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Terpstra, Vern<br/>Format:&#160;Books<br/> Temel pazarlama bilgileri : ders kitab&#305; ent://SD_ILS/0/SD_ILS:290731 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Uraz, &Ccedil;evik<br/>Format:&#160;Books<br/> Temel pazarlama bilgileri : ders kitab&#305; ent://SD_ILS/0/SD_ILS:21591 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Uraz, &Ccedil;evik<br/>Format:&#160;Books<br/> Sosyo-psikolojik cephesi ile mal politikas&#305; ent://SD_ILS/0/SD_ILS:64971 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;&#351;ireli, Aykut F.<br/>Format:&#160;Books<br/> &#304;hracat pazarlamas&#305;nda kar&#351;&#305;la&#351;&#305;lan sorunlar&#305;n &ccedil;&ouml;z&uuml;m&uuml;nde verimlilik &ccedil;al&#305;&#351;malar&#305;n&#305;n etkisi ve KOB&#304;'ler &uuml;zerinde bir ara&#351;t&#305;rma ent://SD_ILS/0/SD_ILS:66248 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Yavuz, Mehmet Cihan<br/>Format:&#160;Books<br/> M&uuml;&#351;teri memnuniyetini artt&#305;rman&#305;n 101 yolu ent://SD_ILS/0/SD_ILS:292101 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Foster, Rv Timothy<br/>Format:&#160;Books<br/> Effective marketing : creating and keeping customers ent://SD_ILS/0/SD_ILS:673292 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Zikmund, William G.<br/>Format:&#160;Books<br/> The PIMS principles : linking strategy to performance ent://SD_ILS/0/SD_ILS:44904 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Buzzell, Robert D.<br/>Format:&#160;Books<br/> Pazarlama y&ouml;netimi : ders kitab&#305; ent://SD_ILS/0/SD_ILS:75002 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Uraz, &Ccedil;evik<br/>Format:&#160;Books<br/> Hazards of growth : how to succeed through company planning ent://SD_ILS/0/SD_ILS:27019 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hake, Bruno<br/>Format:&#160;Books<br/> Marktorientierte Unternehmensf&uuml;hrung und digitalisierung : management im digitalen wandel ent://SD_ILS/0/SD_ILS:1126796 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lippold, Dirk, 1953- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4868003">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The marketing plan handbook : develop big-picture marketing plans for pennies on the dollar ent://SD_ILS/0/SD_ILS:1113454 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bly, Robert W., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4563536">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Customer-centric marketing : building relationships and creating advocates in the age of the consumer ent://SD_ILS/0/SD_ILS:1049033 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Cundari, Aldo, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2038588">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Grundlagen des destinationsmanagements ent://SD_ILS/0/SD_ILS:1027410 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Eisenstein, Bernd, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1634476">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Compete smarter, not harder : a process for developing the right priorities through strategic thinking ent://SD_ILS/0/SD_ILS:1021406 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Putsis, William, 1959-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1480867">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Value-based marketing strategy : pricing and costs for relationship marketing ent://SD_ILS/0/SD_ILS:1121786 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;L&oacute;pez, Santiago, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4771410">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Handbook of CRM achieving excellence in customer management ent://SD_ILS/0/SD_ILS:933976 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Payne, Adrian.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=255230">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategic success advanced marketing tips ent://SD_ILS/0/SD_ILS:1072476 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lesonsky, Rieva.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3238252">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Entrepreneur magazine's 103 start-up marketing tips ent://SD_ILS/0/SD_ILS:1072478 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lesonsky, Rieva.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3238254">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Bir sat&#305;&#351; ekibinin y&ouml;netimi ve denetlenmesi. ent://SD_ILS/0/SD_ILS:1211301 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z Format:&#160;Books<br/> Motivate your team in 30 days : boost your team's morale, productivity, and effectiveness in just 30 days ent://SD_ILS/0/SD_ILS:1061337 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Urichuck, Bob, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3027405">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing your business : a guide to developing a strategic marketing plan ent://SD_ILS/0/SD_ILS:933037 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Nykiel, Ronald A.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=244216">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Grow right Entrepreneur magazine's 102 marketing tips for growing businesses ent://SD_ILS/0/SD_ILS:1072468 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lesonsky, Rieva.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3238244">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Get the word out Entrepreneur magazine's 98 marketing tips for promoting your business ent://SD_ILS/0/SD_ILS:1072471 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lesonsky, Rieva.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3238247">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Start right Entrepreneur magazine's 103 start-up marketing tips ent://SD_ILS/0/SD_ILS:1072475 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lesonsky, Rieva.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=3238251">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:42829 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Cravens, David W.<br/>Format:&#160;Books<br/> Building Better Organizational Rebrands: Exploring the Employee Viewpoint ent://SD_ILS/0/SD_ILS:700636 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Miller, Debra L., author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13809968">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13809968</a><br/>Format:&#160;Books<br/> DO IT! marketing 77 instant-action ideas to boost sales, maximize profits, and crush your competition ent://SD_ILS/0/SD_ILS:1012883 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Newman, David, 1964-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1183298">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing strategy and competitive positioning ent://SD_ILS/0/SD_ILS:28096 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Hooley, Graham J.<br/>Format:&#160;Books<br/> Analysis for strategic market decisions ent://SD_ILS/0/SD_ILS:46161 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Day, George S.<br/>Format:&#160;Books<br/> Promotional strategy : managing the marketing communications process ent://SD_ILS/0/SD_ILS:87485 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Engel, James F.<br/>Format:&#160;Books<br/> Promotional strategy : managing the marketing communications process ent://SD_ILS/0/SD_ILS:1215159 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Engel, James F., author<br/>Format:&#160;Books<br/> Up Your Value!. ent://SD_ILS/0/SD_ILS:1149813 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Conde, Joanna Clarke.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1389191">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Strategies for Reducing Short-Tenured Employee Attrition in the Retail Grocery Industry ent://SD_ILS/0/SD_ILS:682519 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Ngemegwai, Ogechi U., author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10826190">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10826190</a><br/>Format:&#160;Books<br/> Private label turning the retail brand threat into your biggest opportunity ent://SD_ILS/0/SD_ILS:985920 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Lincoln, Keith.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=806525">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Give your elevator speech a lift! ent://SD_ILS/0/SD_ILS:943074 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Howell, Lorraine.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=316793">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Sustainability in retailing ent://SD_ILS/0/SD_ILS:1050569 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Wiese, Anne, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2070197">Click to View</a><br/>Format:&#160;Electronic Resources<br/> SugarCRM developer's manual customize and extend SugarCRM : learn the application and database architecture of this open-source CRM and develop and integrate your own modules and custom workflows ent://SD_ILS/0/SD_ILS:996437 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Bain, Mark Alexander.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=944979">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing information products and services a primer for librarians and information professionals ent://SD_ILS/0/SD_ILS:939797 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Jain, Abhinandan K.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=295150">Click to 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i&#351;inizi farkl&#305;la&#351;t&#305;rman&#305;n kitab&#305; ent://SD_ILS/0/SD_ILS:674914 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;K&#305;r&#305;m, Arman<br/>Format:&#160;Books<br/> Strategic marketing problems : cases and comments ent://SD_ILS/0/SD_ILS:34152 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kerin, Roger A<br/>Format:&#160;Books<br/> Dijital &ccedil;a&#287;da pazarlama ent://SD_ILS/0/SD_ILS:81963 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Kotler, Philip<br/>Format:&#160;Books<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:16349 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Cravens, David W.<br/>Format:&#160;Books<br/> International marketing : analysis and strategy ent://SD_ILS/0/SD_ILS:295018 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Onkvisit, Sak<br/>Format:&#160;Books<br/> The persona principle : how to succeed in business with image-marketing ent://SD_ILS/0/SD_ILS:13109 2026-09-26T21:02:32Z 2026-09-26T21:02:32Z by&#160;Armstrong, Derek 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