Search Results for Marketing. - Narrowed by: Customer services. SirsiDynix Enterprise http://katalog.baskent.edu.tr/client/en_US/default/default/qu$003dMarketing.$0026qf$003dSUBJECT$002509Subject$002509Customer$002bservices.$002509Customer$002bservices.$0026ps$003d300?dt=list 2026-05-16T10:29:01Z Cultural perspectives on services marketing ent://SD_ILS/0/SD_ILS:931679 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;La Roche, Michael.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=233899">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Relationship marketing theory and practice ent://SD_ILS/0/SD_ILS:956284 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Buttle, Francis.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=456764">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Service apres-vente et marketing ent://SD_ILS/0/SD_ILS:64889 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Ziller, Jacques<br/>Format:&#160;Books<br/> Relationship marketing : successful strategies for the age of the customer ent://SD_ILS/0/SD_ILS:63758 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;McKenna, Regis.<br/>Format:&#160;Books<br/> Services marketing : integrating customer focus across the firm ent://SD_ILS/0/SD_ILS:63834 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Zeithaml, Valarie A.<br/>Format:&#160;Books<br/> Marketing for rainmakers 52 rules of engagement to attract and retain customers for life ent://SD_ILS/0/SD_ILS:946540 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Fragasso, Philip M., 1950-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=353303">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Service recovery and service continuity ent://SD_ILS/0/SD_ILS:933541 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Baron, Steve.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=254020">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Service excellence : creating customer experiences that build relationships ent://SD_ILS/0/SD_ILS:1110616 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Bolton, Ruth N. (Ruth Nancy), author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4508881">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things ent://SD_ILS/0/SD_ILS:1104183 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Weinman, Joe, 1958- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4180342">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Delivering knock your socks off service ent://SD_ILS/0/SD_ILS:931170 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Zemke, Ron.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=228363">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Customer-Centricity : The New Path to Product Innovation and Profitability. ent://SD_ILS/0/SD_ILS:1152684 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Gim&eacute;nez, Josep F. Valls.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5568594">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The ultimate online customer service guide how to connect with your customers to sell more! ent://SD_ILS/0/SD_ILS:978834 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Collier, Marsha.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=700562">Click to View</a><br/>Format:&#160;Electronic Resources<br/> L'analisi dell'innovazione nei servizi professionali ent://SD_ILS/0/SD_ILS:1121763 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Tomo, Andrea, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4771225">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Effective client management in professional services : how to build successful client relationships ent://SD_ILS/0/SD_ILS:1040301 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Berkovi, Jack, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1825703">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Design like Apple seven principles for creating insanely great products, services, and experiences ent://SD_ILS/0/SD_ILS:988395 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Edson, John, 1966-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=836617">Click to View</a><br/>Format:&#160;Electronic Resources<br/> The new rules of sales and service : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business ent://SD_ILS/0/SD_ILS:1113301 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Scott, David Meerman, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4558099">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers ent://SD_ILS/0/SD_ILS:1049490 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Le Bon, Jo&euml;l (College teacher), author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2046041">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Service thinking : the seven principles to discover innovative opportunities ent://SD_ILS/0/SD_ILS:1025604 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;Hastings, Hunter., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1596824">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Secret service hidden systems that deliver unforgettable customer service ent://SD_ILS/0/SD_ILS:932911 2026-05-16T10:29:01Z 2026-05-16T10:29:01Z by&#160;DiJulius, John R., 1964-<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=243077">Click to View</a><br/>Format:&#160;Electronic Resources<br/>