Arama Sonuçları - Daraltılmış: University of Southern California. degree granting institution. - Proquest E-Tez Koleksiyonu - Marketing.SirsiDynix Enterprisehttp://katalog.baskent.edu.tr/client/tr_TR/defaulttr/defaulttr/qf$003dAUTHOR$002509Yazar$002509University$002bof$002bSouthern$002bCalifornia.$002bdegree$002bgranting$002binstitution.$002509University$002bof$002bSouthern$002bCalifornia.$002bdegree$002bgranting$002binstitution.$0026qf$003dLOCATION$002509Lokasyon$0025091$00253APROQUESTTE$002509Proquest$002bE-Tez$002bKoleksiyonu$0026qf$003dSUBJECT$002509Konu$002509Marketing.$002509Marketing.$0026ps$003d300?dt=list2024-09-24T16:56:39ZStarbucks Reserve Roastery Shanghai's 2017 Launch Campaignent://SD_ILS/0/SD_ILS:6991282024-09-24T16:56:39Z2024-09-24T16:56:39Zby Zhao, Zhuoren, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016131">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016131</a><br/>Format: Kitap<br/>What's All This Talk About Fintech? An Analysis of Media Conversations Around Fintech in 2016ent://SD_ILS/0/SD_ILS:6991532024-09-24T16:56:39Z2024-09-24T16:56:39Zby Sánchez Herrera, Natalia, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016244">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016244</a><br/>Format: Kitap<br/>Leadership Corruption and the Implications to the Corporate Brandent://SD_ILS/0/SD_ILS:6983172024-09-24T16:56:39Z2024-09-24T16:56:39Zby Jameson, Blythe, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10801416">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10801416</a><br/>Format: Kitap<br/>Multicultural Campaigns: Outdated Approaches to Reaching the Modern U.S. Hispanic Consumerent://SD_ILS/0/SD_ILS:6990992024-09-24T16:56:39Z2024-09-24T16:56:39Zby Madrigal, Alexis, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016014">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016014</a><br/>Format: Kitap<br/>Are Public Relations Firms Ready to Lead in the New Communication Normal? The Changing Agency Landscape and PR's Shifting Rolesent://SD_ILS/0/SD_ILS:6980272024-09-24T16:56:39Z2024-09-24T16:56:39Zby Xu, Ran, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799470">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799470</a><br/>Format: Kitap<br/>Reinventing the Wrapper, Not the Whopper: The "Greenwashing" PR Behind Fast Food Chains' Niche Healthy Menusent://SD_ILS/0/SD_ILS:6980542024-09-24T16:56:39Z2024-09-24T16:56:39Zby Ryan, Nicole, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799574">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799574</a><br/>Format: Kitap<br/>For the Love of the Game and Community: Evaluating Professional Athletes' Charitable Givingent://SD_ILS/0/SD_ILS:6981542024-09-24T16:56:39Z2024-09-24T16:56:39Zby Cabrera, Emily, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800111">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800111</a><br/>Format: Kitap<br/>Visualizing Email Response Data to Improve Marketing Campaignsent://SD_ILS/0/SD_ILS:6981612024-09-24T16:56:39Z2024-09-24T16:56:39Zby Gonzalez, Jason, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800129">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800129</a><br/>Format: Kitap<br/>Analyzing the Decline of Symphonic Music in the United States: Public Relations Strategies to Attract Millennialsent://SD_ILS/0/SD_ILS:6985452024-09-24T16:56:39Z2024-09-24T16:56:39Zby Saquilayan, Justine N, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820407">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820407</a><br/>Format: Kitap<br/>The Gamification of Corporate Responsibilityent://SD_ILS/0/SD_ILS:6985492024-09-24T16:56:39Z2024-09-24T16:56:39Zby Whittaker, Christina J, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820422">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820422</a><br/>Format: Kitap<br/>Luxury Branding in Today's China: Case Studies of Global Consistency and Local Adaptation Strategies of Luxury Fashion Brandsent://SD_ILS/0/SD_ILS:6990492024-09-24T16:56:39Z2024-09-24T16:56:39Zby Wei, Yumeng, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012087">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012087</a><br/>Format: Kitap<br/>The Branding Game: A Study on Advergames, a Successful Way to Connect With Today's Gamified Audienceent://SD_ILS/0/SD_ILS:6990502024-09-24T16:56:39Z2024-09-24T16:56:39Zby Licha-López, Verónica, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012092">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012092</a><br/>Format: Kitap<br/>Utilizing Brand Personality While Engaging Millennials on Twitterent://SD_ILS/0/SD_ILS:6980202024-09-24T16:56:39Z2024-09-24T16:56:39Zby Savastano, Emily, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799236">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799236</a><br/>Format: Kitap<br/>60 Years of Magic: An In-Depth Look at Disneyland's Use of Public Relations Strategiesent://SD_ILS/0/SD_ILS:6980312024-09-24T16:56:39Z2024-09-24T16:56:39Zby Lee, Kathryn L., author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799483">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799483</a><br/>Format: Kitap<br/>Getting Genetically Modified Animals to Market: The Mount Everest of Public Relations Issuesent://SD_ILS/0/SD_ILS:6990612024-09-24T16:56:39Z2024-09-24T16:56:39Zby Dai, Yuxin, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012502">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012502</a><br/>Format: Kitap<br/>A Proposal for the Production, Marketing and Distribution of a Theatrical Motion Picture: "The Last Cult"ent://SD_ILS/0/SD_ILS:6991202024-09-24T16:56:39Z2024-09-24T16:56:39Zby Pickens, Blake Randall, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016087">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11016087</a><br/>Format: Kitap<br/>Personal Branding and Lifestyle Bloggers: Can Blogs Become Brands?ent://SD_ILS/0/SD_ILS:6993532024-09-24T16:56:39Z2024-09-24T16:56:39Zby Champion, Allison, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11017847">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11017847</a><br/>Format: Kitap<br/>