Arama Sonuçları - Daraltılmış: 2015 - Marketing. - Başkent KütüphanesiSirsiDynix Enterprisehttp://katalog.baskent.edu.tr/client/tr_TR/defaulttr/defaulttr/qf$003dPUBDATE$002509Publication$002bDate$0025092015$0025092015$0026qf$003dSUBJECT$002509Konu$002509Marketing.$002509Marketing.$0026qf$003dLIBRARY$002509K$0025C3$0025BCt$0025C3$0025BCphane$0025091$00253ABASKENT$002509Ba$0025C5$00259Fkent$002bK$0025C3$0025BCt$0025C3$0025BCphanesi$0026ps$003d300;jsessionid=73AD5E70670AD3CC3D1508AC27E7D04D?2024-06-03T22:56:51ZPazarlamanın yeni yüzü.ent://SD_ILS/0/SD_ILS:983972024-06-03T22:56:51Z2024-06-03T22:56:51ZFormat: Kitap<br/>Are Public Relations Firms Ready to Lead in the New Communication Normal? The Changing Agency Landscape and PR's Shifting Rolesent://SD_ILS/0/SD_ILS:6980272024-06-03T22:56:51Z2024-06-03T22:56:51Zby Xu, Ran, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799470">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799470</a><br/>Format: Kitap<br/>Reinventing the Wrapper, Not the Whopper: The "Greenwashing" PR Behind Fast Food Chains' Niche Healthy Menusent://SD_ILS/0/SD_ILS:6980542024-06-03T22:56:51Z2024-06-03T22:56:51Zby Ryan, Nicole, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799574">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10799574</a><br/>Format: Kitap<br/>For the Love of the Game and Community: Evaluating Professional Athletes' Charitable Givingent://SD_ILS/0/SD_ILS:6981542024-06-03T22:56:51Z2024-06-03T22:56:51Zby Cabrera, Emily, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800111">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800111</a><br/>Format: Kitap<br/>Visualizing Email Response Data to Improve Marketing Campaignsent://SD_ILS/0/SD_ILS:6981612024-06-03T22:56:51Z2024-06-03T22:56:51Zby Gonzalez, Jason, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800129">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10800129</a><br/>Format: Kitap<br/>Analyzing the Decline of Symphonic Music in the United States: Public Relations Strategies to Attract Millennialsent://SD_ILS/0/SD_ILS:6985452024-06-03T22:56:51Z2024-06-03T22:56:51Zby Saquilayan, Justine N, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820407">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820407</a><br/>Format: Kitap<br/>The Gamification of Corporate Responsibilityent://SD_ILS/0/SD_ILS:6985492024-06-03T22:56:51Z2024-06-03T22:56:51Zby Whittaker, Christina J, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820422">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10820422</a><br/>Format: Kitap<br/>Luxury Branding in Today's China: Case Studies of Global Consistency and Local Adaptation Strategies of Luxury Fashion Brandsent://SD_ILS/0/SD_ILS:6990492024-06-03T22:56:51Z2024-06-03T22:56:51Zby Wei, Yumeng, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012087">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012087</a><br/>Format: Kitap<br/>The Branding Game: A Study on Advergames, a Successful Way to Connect With Today's Gamified Audienceent://SD_ILS/0/SD_ILS:6990502024-06-03T22:56:51Z2024-06-03T22:56:51Zby Licha-López, Verónica, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012092">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:11012092</a><br/>Format: Kitap<br/>Two Essays on Television Advertisingent://SD_ILS/0/SD_ILS:7015892024-06-03T22:56:51Z2024-06-03T22:56:51Zby Shi, Yang, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13838436">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:13838436</a><br/>Format: Kitap<br/>Boutique, Design and Luxury Hotels in New York City: a Survey of the Impact of Art and Design as a Marketing Differentiation Strategyent://SD_ILS/0/SD_ILS:6875182024-06-03T22:56:51Z2024-06-03T22:56:51Zby Thompson, Allison, author.<br/><a href="http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10185648">http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqm&rft_dat=xri:pqdiss:10185648</a><br/>Format: Kitap<br/>Youthnation : building remarkable brands in a youth-driven cultureent://SD_ILS/0/SD_ILS:10427492024-06-03T22:56:51Z2024-06-03T22:56:51Zby Britton, Matthew, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1895183">Click to View</a><br/>Format: Elektronik Kaynak<br/>Marketing theory : foundations, controversy, strategy, resource-advantage theoryent://SD_ILS/0/SD_ILS:10433352024-06-03T22:56:51Z2024-06-03T22:56:51Zby Hunt, Shelby D., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1900001">Click to View</a><br/>Format: Elektronik Kaynak<br/>Marketing, les illusions perdues : passons à une approche respectableent://SD_ILS/0/SD_ILS:10525042024-06-03T22:56:51Z2024-06-03T22:56:51Zby Baudot-Le Touz, Florence, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2088199">Click to View</a><br/>Format: Elektronik Kaynak<br/>Predictive marketing : easy ways every marketer can use customer analytics and big dataent://SD_ILS/0/SD_ILS:10535382024-06-03T22:56:51Z2024-06-03T22:56:51Zby Artun, Omer, 1969- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2130996">Click to View</a><br/>Format: Elektronik Kaynak<br/>Marketing, sales and customer management (MSC) : an integrated overall B2B management approachent://SD_ILS/0/SD_ILS:10377012024-06-03T22:56:51Z2024-06-03T22:56:51Zby Hofmaier, Richard, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1787239">Click to View</a><br/>Format: Elektronik Kaynak<br/>Marketing : prozess- und praxisorientierte grundlagenent://SD_ILS/0/SD_ILS:10394022024-06-03T22:56:51Z2024-06-03T22:56:51Zby Runia, Peter M., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1809885">Click to View</a><br/>Format: Elektronik Kaynak<br/>Igniting customer connections : fire up your company's growth by multiplying customer experience & engagementent://SD_ILS/0/SD_ILS:10396712024-06-03T22:56:51Z2024-06-03T22:56:51Zby Frawley, Andrew, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1813351">Click to View</a><br/>Format: Elektronik Kaynak<br/>Market supervision in the European Union : integrated administration in constitutional contextent://SD_ILS/0/SD_ILS:10397772024-06-03T22:56:51Z2024-06-03T22:56:51Zby Cleynenbreugel, Pieter van, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1815758">Click to View</a><br/>Format: Elektronik Kaynak<br/>Multicultural marketplaces : new territory for international marketing and cross-cultural consumer researchent://SD_ILS/0/SD_ILS:10502102024-06-03T22:56:51Z2024-06-03T22:56:51Zby Demangeot, Catherine, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2058250">Click to View</a><br/>Format: Elektronik Kaynak<br/>Cross-cultural and cross-national consumer research : psychology, behavior, and beyondent://SD_ILS/0/SD_ILS:10505702024-06-03T22:56:51Z2024-06-03T22:56:51Zby Michaelidou, Nina, editor.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2070198">Click to View</a><br/>Format: Elektronik Kaynak<br/>Oversubscribed : how to get people lining up to do business with youent://SD_ILS/0/SD_ILS:10458342024-06-03T22:56:51Z2024-06-03T22:56:51Zby Priestley, Daniel, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=1964048">Click to View</a><br/>Format: Elektronik Kaynak<br/>Mass moralizing : marketing and moral storytellingent://SD_ILS/0/SD_ILS:10476662024-06-03T22:56:51Z2024-06-03T22:56:51Zby Hopkins, Phil, 1958- author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2010985">Click to View</a><br/>Format: Elektronik Kaynak<br/>Marketing implant dentistry : attract and influence patients to accept your dental implant treatment planent://SD_ILS/0/SD_ILS:10479022024-06-03T22:56:51Z2024-06-03T22:56:51Zby Hines, Marcus, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2027214">Click to View</a><br/>Format: Elektronik Kaynak<br/>Sell local, think global : 50 innovative ways to make a chunk of change and grow your businessent://SD_ILS/0/SD_ILS:11423522024-06-03T22:56:51Z2024-06-03T22:56:51Zby Mizrahi, Olga, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=5531258">Click to View</a><br/>Format: Elektronik Kaynak<br/>Soda politics : taking on big soda (and winning)ent://SD_ILS/0/SD_ILS:11036542024-06-03T22:56:51Z2024-06-03T22:56:51Zby Nestle, Marion, author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4083301">Click to View</a><br/>Format: Elektronik Kaynak<br/>The Theory of Comparative Advantage : Why Specialisation Is the Key to Success.ent://SD_ILS/0/SD_ILS:11505782024-06-03T22:56:51Z2024-06-03T22:56:51Zby 50MINUTES.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=2051933">Click to View</a><br/>Format: Elektronik Kaynak<br/>Smart marketing : how to dramatically grow your revenueent://SD_ILS/0/SD_ILS:11193762024-06-03T22:56:51Z2024-06-03T22:56:51Zby Akber, Ahmed Al., author.<br/><a href="https://ebookcentral.proquest.com/lib/baskent-ebooks/detail.action?docID=4713503">Click to View</a><br/>Format: Elektronik Kaynak<br/>Beklenmedik "rekabet üstünlüğü"ent://SD_ILS/0/SD_ILS:11698182024-06-03T22:56:51Z2024-06-03T22:56:51Zby Eyiol, Özgür.<br/>Format: Kitap<br/>Pazarlama Bi'tanedir! : müşterinize dokunmanın 387 yolu bir pazarlamalar ansiklopedisient://SD_ILS/0/SD_ILS:12175772024-06-03T22:56:51Z2024-06-03T22:56:51Zby Kaya, İsmail, yazar.<br/>Format: Kitap<br/>