Arama Sonu&ccedil;lar&#305; - Daralt&#305;lm&#305;&#351;: Pazarlama -- Y&ouml;netim. SirsiDynix Enterprise http://katalog.baskent.edu.tr/client/tr_TR/defaulttr/defaulttr/qf$003dSUBJECT$002509Konu$002509Pazarlama$002b--$002bY$0025C3$0025B6netim.$002509Pazarlama$002b--$002bY$0025C3$0025B6netim.$0026ps$003d300? 2024-06-05T10:30:40Z Markala&#351;mada transmedya hikayecili&#287;i : bir yeni medya yakla&#351;&#305;m&#305; ent://SD_ILS/0/SD_ILS:674737 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Karc&#305;, H. Deniz<br/>Format:&#160;Kitap<br/> Focus : &#351;irketimizin gelece&#287;i buna ba&#287;l&#305; ent://SD_ILS/0/SD_ILS:676319 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Ries, Al<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:668913 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Dijital &ccedil;a&#287;da il&uuml;zyonel pazarlama : hikayele&#351;tirme, kullan&#305;c&#305; deneyimi ve oyunla&#351;t&#305;rman&#305;n i&#351; d&uuml;nyas&#305;nda kullan&#305;m&#305; ent://SD_ILS/0/SD_ILS:674721 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Ertemel, Adnan Veysel<br/>Format:&#160;Kitap<br/> Payla&#351;mak yetmez, &quot;dokunmak&quot; gerek : sosyal medyada marka ileti&#351;imi ent://SD_ILS/0/SD_ILS:674723 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Zengin, A. M&uuml;cahid<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:1217417 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Marangoz, Mehmet, edit&ouml;r<br/>Format:&#160;Kitap<br/> Dijital pazarlama ent://SD_ILS/0/SD_ILS:674739 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Chaffey, Dave<br/>Format:&#160;Kitap<br/> Stratejik pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:1217414 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Karabulut, Muhittin, yazar.<br/>Format:&#160;Kitap<br/> Yiyecek i&ccedil;ecek sekt&ouml;r&uuml; i&ccedil;in yerel giri&#351;imcilik ent://SD_ILS/0/SD_ILS:288266 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;&#350;arlar, Alaettin Gediz<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi : global ve y&ouml;netimsel yakla&#351;&#305;m ent://SD_ILS/0/SD_ILS:139617 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kirti&#351;, Kaz&#305;m<br/>Format:&#160;Kitap<br/> &#304;&#351;letmelerde kaynak tabanl&#305; yakla&#351;&#305;m : T&uuml;rkiye sanayi sekt&ouml;r&uuml; i&#351;letmelerinin s&uuml;rd&uuml;r&uuml;lebilir rekabet&ccedil;i avantaj sa&#287;lamaya ili&#351;kin bir model &ouml;nerisi ent://SD_ILS/0/SD_ILS:677631 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Papatya, Nurhan<br/>Format:&#160;Kitap<br/> K&ouml;fte &uuml;st&uuml; krem &#351;anti : pazarlaman&#305;z &ccedil;a&#287;a ayak uyduram&#305;yor mu? ent://SD_ILS/0/SD_ILS:1169206 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Godin, Seth.<br/>Format:&#160;Kitap<br/> K&ouml;fte &uuml;st&uuml; krem &#351;anti : pazarlaman&#305;z &ccedil;a&#287;a ayak uyduram&#305;yor mu? ent://SD_ILS/0/SD_ILS:667410 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Godin, Seth<br/>Format:&#160;Kitap<br/> Marketing and entrepreneurship ent://SD_ILS/0/SD_ILS:671600 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Ko&ccedil;ak, Ak&#305;n<br/>Format:&#160;Kitap<br/> Kotler ve pazarlama : pazar yaratmak, pazar kazanmak ve pazar&#305;n hakimi olmak ent://SD_ILS/0/SD_ILS:672208 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> On &ouml;l&uuml;mc&uuml;l pazarlama g&uuml;nah&#305; : i&#351;aretler ve &ccedil;&ouml;z&uuml;mler ent://SD_ILS/0/SD_ILS:67581 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Basic Marketing : a global- managerial approach ent://SD_ILS/0/SD_ILS:1217431 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Cannon, Joseph P., author.<br/>Format:&#160;Kitap<br/> Gelece&#287;in pazarlamas&#305; i&ccedil;in konumland&#305;rma stratejileri ent://SD_ILS/0/SD_ILS:69347 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Trout, Jack<br/>Format:&#160;Kitap<br/> G&uuml;n&uuml;m&uuml;zde pazarlaman&#305;n temelleri : soru ve cevaplarla ent://SD_ILS/0/SD_ILS:82055 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Strategic market management ent://SD_ILS/0/SD_ILS:707924 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Aaker, David A.<br/>Format:&#160;Kitap<br/> Mor ine&#287;in ak&#305;ll&#305;s&#305; : i&#351;inizi farkl&#305;la&#351;t&#305;rman&#305;n kitab&#305; ent://SD_ILS/0/SD_ILS:291343 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;K&#305;r&#305;m, Arman<br/>Format:&#160;Kitap<br/> Yeni pazarlama dersleri ent://SD_ILS/0/SD_ILS:74427 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Marketing management : text and cases ent://SD_ILS/0/SD_ILS:1215400 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Loudon, David, author.<br/>Format:&#160;Kitap<br/> Mor ine&#287;in ak&#305;ll&#305;s&#305; : i&#351;inizi farkl&#305;la&#351;t&#305;rman&#305;n kitab&#305; ent://SD_ILS/0/SD_ILS:674914 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;K&#305;r&#305;m, Arman<br/>Format:&#160;Kitap<br/> Marketing planning &amp; strategy ent://SD_ILS/0/SD_ILS:917743 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Jain Subhash C.<br/>Format:&#160;Kitap<br/> Pazarlama re&ccedil;eteleri ent://SD_ILS/0/SD_ILS:921264 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Bor&ccedil;a, G&uuml;ven<br/>Format:&#160;Kitap<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:292747 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Kitap<br/> Muhterem m&uuml;&#351;terimiz ent://SD_ILS/0/SD_ILS:65045 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kaya, &#304;smail<br/>Format:&#160;Kitap<br/> Deneyim devrimi : deneyime dayal&#305; pazarlama gurusundan yeni d&ouml;nem stratejileri ent://SD_ILS/0/SD_ILS:83107 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Schmitt, Bernd<br/>Format:&#160;Kitap<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:291331 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Kitap<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:94491 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Kitap<br/> Mor ine&#287;in ak&#305;ll&#305;s&#305; : i&#351;inizi farkl&#305;la&#351;t&#305;rman&#305;n kitab&#305; ent://SD_ILS/0/SD_ILS:1202628 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;K&#305;r&#305;m, Arman, Prof. Dr., yazar.<br/>Format:&#160;Kitap<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:668639 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Kitap<br/> T&uuml;ketici davran&#305;&#351;&#305; ent://SD_ILS/0/SD_ILS:670534 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Odaba&#351;&#305;, Yavuz<br/>Format:&#160;Kitap<br/> Basic Marketing : a global- managerial approach ent://SD_ILS/0/SD_ILS:1216600 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Perreault, William D., author.<br/>Format:&#160;Kitap<br/> M&uuml;&#351;teri memnuniyetini artt&#305;rman&#305;n 101 yolu ent://SD_ILS/0/SD_ILS:292101 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Foster, Rv Timothy<br/>Format:&#160;Kitap<br/> Dijital &ccedil;a&#287;da pazarlama ent://SD_ILS/0/SD_ILS:81963 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Marketing management : the millennium edition ent://SD_ILS/0/SD_ILS:28097 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Market-based management : strategies for growing customer value and profitability ent://SD_ILS/0/SD_ILS:1215162 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Best, Roger J., author.<br/>Format:&#160;Kitap<br/> Marketing planning &amp; strategy ent://SD_ILS/0/SD_ILS:1215409 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Jain Subhash C., author.<br/>Format:&#160;Kitap<br/> Strategic marketing management : meeting the global marketing challenge ent://SD_ILS/0/SD_ILS:1215642 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Anderson, Carol H., author.<br/>Format:&#160;Kitap<br/> Marketing : connecting with customers ent://SD_ILS/0/SD_ILS:33597 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Harrell, Gilbert D<br/>Format:&#160;Kitap<br/> New marketing strategies : evolving flexible processes to fit market circumstance ent://SD_ILS/0/SD_ILS:44607 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Chaston, Ian<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:41134 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Wilson, Mike<br/>Format:&#160;Kitap<br/> Stratej[g]ik[c] marketing. ent://SD_ILS/0/SD_ILS:91544 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z Format:&#160;Kitap<br/> Gurular konu&#351;uyor : d&uuml;nyan&#305;n &ouml;nde gelen y&ouml;netim ve internet gurusundan &ccedil;ok &ouml;zel analizler. ent://SD_ILS/0/SD_ILS:89448 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z Format:&#160;Kitap<br/> Basic Marketing : a global- managerial approach ent://SD_ILS/0/SD_ILS:1215692 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Perreault, William D., author.<br/>Format:&#160;Kitap<br/> Stratejik pazarlama y&ouml;netimi : ders notlar&#305; ent://SD_ILS/0/SD_ILS:671542 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Karapazar, Yonca<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netiminde say&#305;sal karar modelleri ent://SD_ILS/0/SD_ILS:19918 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;&Ccedil;al&#305;k, Nuri<br/>Format:&#160;Kitap<br/> Marketing strategy and competitive positioning ent://SD_ILS/0/SD_ILS:28096 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Hooley, Graham J.<br/>Format:&#160;Kitap<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:16349 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Cravens, David W.<br/>Format:&#160;Kitap<br/> Marketing planning &amp; strategy ent://SD_ILS/0/SD_ILS:8269 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Jain Subhash C.<br/>Format:&#160;Kitap<br/> The persona principle : how to succeed in business with image-marketing ent://SD_ILS/0/SD_ILS:13109 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Armstrong, Derek Lee<br/>Format:&#160;Kitap<br/> Basic marketing ent://SD_ILS/0/SD_ILS:65067 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Zikmund, William G.<br/>Format:&#160;Kitap<br/> Effective marketing : creating and keeping customers ent://SD_ILS/0/SD_ILS:673292 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Zikmund, William G.<br/>Format:&#160;Kitap<br/> Global marketing strategies ent://SD_ILS/0/SD_ILS:3384 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Jeannet, Jean-Pierre<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:670318 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Wilson, Mike<br/>Format:&#160;Kitap<br/> Global pazarlama ent://SD_ILS/0/SD_ILS:23089 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Sezgin, Selime<br/>Format:&#160;Kitap<br/> Global pazarlama ent://SD_ILS/0/SD_ILS:280456 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Sezgin, Selime<br/>Format:&#160;Kitap<br/> Strategic market management ent://SD_ILS/0/SD_ILS:28783 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Aaker, David A.<br/>Format:&#160;Kitap<br/> Strategic marketing ent://SD_ILS/0/SD_ILS:42829 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Cravens, David W.<br/>Format:&#160;Kitap<br/> The PIMS principles : linking strategy to performance ent://SD_ILS/0/SD_ILS:44904 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Buzzell, Robert D.<br/>Format:&#160;Kitap<br/> Marketing management : a comprehensive reader ent://SD_ILS/0/SD_ILS:20027 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Sheth, Jagdish N.<br/>Format:&#160;Kitap<br/> Analysis for strategic market decisions ent://SD_ILS/0/SD_ILS:46161 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Day, George S.<br/>Format:&#160;Kitap<br/> Pazarlama bilgi sistemleri : bir firma i&ccedil;in pazarlama bilgi sistemi tasar&#305;m&#305; ent://SD_ILS/0/SD_ILS:663374 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kaya, &#304;smail<br/>Format:&#160;Kitap<br/> Marketing ent://SD_ILS/0/SD_ILS:295019 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Zikmund, William<br/>Format:&#160;Kitap<br/> International marketing ent://SD_ILS/0/SD_ILS:34385 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Terpstra, Vern<br/>Format:&#160;Kitap<br/> Promotional strategy : managing the marketing communications process ent://SD_ILS/0/SD_ILS:87485 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Engel, James F.<br/>Format:&#160;Kitap<br/> Basic marketing : a managerial approach ent://SD_ILS/0/SD_ILS:33647 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;McCorthy, E. Jerome<br/>Format:&#160;Kitap<br/> Basic Marketing : a managerial approach ent://SD_ILS/0/SD_ILS:35660 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;McCarthy, E. Jerome<br/>Format:&#160;Kitap<br/> Promotional strategy : managing the marketing communications process ent://SD_ILS/0/SD_ILS:1215159 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Engel, James F., author<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:663379 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Olu&ccedil;, Mehmet, author<br/>Format:&#160;Kitap<br/> Temel pazarlama bilgileri : ders kitab&#305; ent://SD_ILS/0/SD_ILS:290731 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Uraz, &Ccedil;evik<br/>Format:&#160;Kitap<br/> Temel pazarlama bilgileri : ders kitab&#305; ent://SD_ILS/0/SD_ILS:21591 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Uraz, &Ccedil;evik<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:74502 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Pazarlama y&ouml;netimi ent://SD_ILS/0/SD_ILS:81309 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/> Hazards of growth : how to succeed through company planning ent://SD_ILS/0/SD_ILS:27019 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Hake, Bruno<br/>Format:&#160;Kitap<br/> Sosyo-psikolojik cephesi ile mal politikas&#305; ent://SD_ILS/0/SD_ILS:64971 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;&#351;ireli, Aykut F.<br/>Format:&#160;Kitap<br/> Bir sat&#305;&#351; ekibinin y&ouml;netimi ve denetlenmesi. ent://SD_ILS/0/SD_ILS:1211301 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z Format:&#160;Kitap<br/> Marketing management : analysis, planning, and control ent://SD_ILS/0/SD_ILS:28229 2024-06-05T10:30:40Z 2024-06-05T10:30:40Z by&#160;Kotler, Philip<br/>Format:&#160;Kitap<br/>