Coolhunting chasing down the next big thing
tarafından
 
Gloor, Peter A. (Peter Andreas), 1961-

Başlık
: 
Coolhunting chasing down the next big thing

Yazar
: 
Gloor, Peter A. (Peter Andreas), 1961-

Yazar Ek Girişi
: 
Gloor, Peter A. (Peter Andreas), 1961-

Yayın Bilgileri
: 
New York : AMACOM, c2007.

Fiziksel Tanımlama
: 
xvii, 236 p. : ill.

İçerik
: 
Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity.

Konu Başlığı
: 
Creative ability in business.
 
Technological innovations -- Management.
 
Social networks -- Research.
 
Data mining.
 
Group decision making.

Tür
: 
Electronic books.

Added Author
: 
Cooper, Scott (Scott M.)

Tüzel Kişi Ek Girişi
: 
ProQuest (Firm)

Elektronik Erişim
: 
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Yer NumarasıDemirbaş NumarasıShelf LocationShelf LocationHolding Information
HD53 .G55 20071054679-1001Ebook CentralEbook Central