Introduction -- Your marketing plan : the first step to success -- Relationship marketing, solo-style -- Put it in print : direct mail marketing tactics -- Maximum attention through print media coverage -- Making yourself a broadcast media darling -- Technological tools and more that maximize marketing -- Internet help to the rescue -- Security issues and solutions -- Gifts and other incentives -- Seven marketing methods for savvy soloists.
Notlar:
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.