Intro -- Storytelling -- Successful storytelling: the basics -- Storytelling: what is it? -- Types of storytelling -- Contexts for application -- The essentials of storytelling -- Must-haves -- Reviewing -- Telling your story -- Top tips -- FAQs -- What is storytelling? -- How is storytelling used in business? -- How is a story constructed? -- What risks should be taken into account when thinking about storytelling? -- What makes storytelling so effective? -- Where can I find inspiration for storytelling? -- Over to you -- Further reading.
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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2020. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.