Eylem Seç
Sales Excellence Systematic Sales Management
Başlık:
Sales Excellence Systematic Sales Management
Yazar:
Homburg, Christian.
ISBN:
9783642291692
Yazar Ek Girişi:
Yayın Bilgileri:
Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2012.
Fiziksel Tanımlama:
XX, 312 p. 112 illus. digital.
Seri:
Management for Professionals,
İçerik:
Introduction -- Sales Strategy - Setting the Fundamental Course -- Sales Management - Designing Structures and Processes, Managing People and Living the Culture -- Information Management as the Key to Professionalism in Sales -- Customer Relationship Management - Staying on the Ball!.
.
Özet:
This book presents a very novel and strategic approach to Sales Management, an area that has suffered from a lack of sophistication in practice. This content-rich and thought-provoking book has a very unique positioning: It considers the sales performance of an organization at a very high, strategic level and offers specific guidance in managing not just a few direct reports but an entire organization’s sales function. The book includes many useful tools and guidelines and is enhanced with numerous examples, that help bring the concepts to life and make them very approachable for the trade market. A checklist-based scoring system that is utilized throughout the book allows readers to specifically evaluate their own company as well as to track its progress as concepts are applied over time. This work is an essential resource and thought-provoking read for ambitious Sales Managers, including CEO-level executives.
Tüzel Kişi Ek Girişi:
Elektronik Erişim:
http://dx.doi.org/10.1007/978-3-642-29169-2Mevcut:*
Yer Numarası | Demirbaş Numarası | Shelf Location | Lokasyon / Statüsü / İade Tarihi |
---|---|---|---|
HF5438.4 | 137943-1001 | E-Kütüphane | Arıyor... |
On Order
Liste seç
Bunu varsayılan liste yap.
Öğeler başarıyla eklendi
Öğeler eklenirken hata oldu. Lütfen tekrar deneyiniz.
:
Select An Item
Data usage warning: You will receive one text message for each title you selected.
Standard text messaging rates apply.