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The inscrutable shopper consumer resistance in retail
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The inscrutable shopper consumer resistance in retail
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Minahan, Stella.
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Marketing greatest hits. Volume II, Another masterclass in modern marketing ideas
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Marketing greatest hits. Volume II, Another masterclass in modern marketing ideas
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Duncan, Kevin, 1961-
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Sharkonomics how to attack market leaders
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Sharkonomics how to attack market leaders
by
Engeseth, Stefan.
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Marketing navigation how to keep your marketing plan on course to implementation success
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Marketing navigation how to keep your marketing plan on course to implementation success
by
Bradford, Edmund.
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Principled selling how to win more business without selling your soul
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Principled selling how to win more business without selling your soul
by
Tovey, David.
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Reason-oriented marketing a generic marketing approach for reasonable products and services
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Reason-oriented marketing a generic marketing approach for reasonable products and services
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Masuch, Martin.
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Visionary pricing reflections and advances in honor of Dan Nimer
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Visionary pricing reflections and advances in honor of Dan Nimer
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Smith, Gerald E.
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