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Interactive Decision Aids in E-Commerce
25.
Interactive Decision Aids in E-Commerce
by
Pfeiffer, Jella.
http://dx.doi.org/10.1007/978-3-7908-2769-9
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Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members’ Behavior and the Economic Relevance for the Marketer
26.
Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members’ Behavior and the Economic Relevance for the Marketer
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Meister, Sandra.
http://dx.doi.org/10.1007/978-3-8349-4055-1
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Advances in Advertising Research (Vol. III) Current Insights and Future Trends
27.
Advances in Advertising Research (Vol. III) Current Insights and Future Trends
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Eisend, Martin.
http://dx.doi.org/10.1007/978-3-8349-4291-3
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Branded Component Strategies Ingredient Branding in B2B Markets
28.
Branded Component Strategies Ingredient Branding in B2B Markets
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Worm, Stefan.
http://dx.doi.org/10.1007/978-3-8349-6453-3
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Strategic Retail Management Text and International Cases
29.
Strategic Retail Management Text and International Cases
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Zentes, Joachim.
http://dx.doi.org/10.1007/978-3-8349-6740-4
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Remote Service Technology Perception and its Impact on Customer-Provider Relationships An Empirical Exploratory Study in a B-to-B-setting
30.
Remote Service Technology Perception and its Impact on Customer-Provider Relationships An Empirical Exploratory Study in a B-to-B-setting
by
Paluch, Stefanie.
http://dx.doi.org/10.1007/978-3-8349-6936-1
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Diversity in European Marketing Text and Cases
31.
Diversity in European Marketing Text and Cases
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Rudolph, Thomas.
http://dx.doi.org/10.1007/978-3-8349-6976-7
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The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior
32.
The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior
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Steckstor, Denise.
http://dx.doi.org/10.1007/978-3-8349-7078-7
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Cruise Management Information and Decision Support Systems
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Cruise Management Information and Decision Support Systems
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Papathanassis, Alexis.
http://dx.doi.org/10.1007/978-3-8349-7159-3
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Marketing
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